The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Vietnam. Beverage sector contributes $1.3b to budget
At a conference held in Ha Noi yesterday, VBA Chairman Nguyen Van Viet said the beverage industry continued to grow over the past five years despite the difficult economic times that have resulted in many other kinds of companies struggling or shutting down.
Besides, the sector also created jobs for dozens of thousands of labourers as well as adequately met the domestic demand with high quality products, enhancing competitiveness amid anticipated rising competition pressure associated with intensive international integration, Viet said.
According to a report of VBA, in 2015, the beverage industry produced over 3.4 billion litres of beer, an increase of 40 per cent compared to 2010.
Viet Nam currently has 129 beer establishments, most of which are concentrated in large cities such as Ha Noi, HCM City, and Thua Thien Hue. The majority of the market share is still controlled by the Sai Gon Beer, Alcohol and Beverage Corporation (Sabeco), the Ha Noi Beer, Alcohol and Beverage Corporation (Habeco) and the multinational breweries Heineken and Carlsberg.
In the reviewed period, non-alcoholic beverages also witnessed an impressive growth with a production capacity of five billion litres per year and more than 1,800 production facilities.
By 2020, the beverage industry is forecast to reach a higher capacity, with 4.25 billion litres of beer, 9.2 billion litres of non-alcohol and 360 million litres of alcohol expected to be produced per year.
While joining the Trans Pacific Partnership (TPP) agreement and other Free Trade Agreements (FTAs) would give Viet Nam the chance to attract more investment, it would also pose a significant challenge, Viet said, adding that domestic beverage companies should enhance their production quality and improve their distribution system to protect their domestic market shares.
8 Янв. 2016