The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Russia. “Soon we’ll have nothing to trade”
“Yesterday I sent several trucks to the stores that had already registered [in USAIS],” commented the businessman from Irkutsk, “Retail cannot confirm the fact of delivery, as the system does not confirm it. The operator of technical support of USAIS said that the waiting time for confirmation may take up to three days. The trucks stayed overnight, because the goods had not been accepted and the temperature outside was 30 degrees below zero. In the morning we opened the truck: all beer had burst – 100 boxes in one truck and 150 in another, the same situation was with wine and champagne. Now I am counting up the damage. The stores still have not accepted the goods and refused to store them at their warehouse, because they consider that the goods are illegal if the system does not confirm them.”
Another wholesaler from Moscow region, who asked not to name his company, said that he solved the problems with the shops by drawing the supplies ex-post 31 December 2015, when the fact shipping had not had to register in the system. “Some stores that are not connected to the system pay to suppliers in cash, i. e. they check the goods past USAIS,” he affirms.
The owner of several grocery stores in Moscow’s suburbs said that USAIS has already worked, but it is very inconvenient. “We make the order to the wholesaler and place this information in the system”, he explains, “The wholesaler for his part enters information about the shipping of goods from the warehouse and the truck with alcohol drives to our address. However, in almost half of the cases when the truck arrives the information entered in the module is not recognized by the system. It is absolutely unclear what to do in this situation: neither the wholesaler nor we want to take risks”.
According to the interlocutor, he has already had storage of alcohol for some items in his retail outlets. “Soon we will have nothing to trade,” he affirms.
15 Янв. 2016