Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Thailand&Vietnam. Singha transferred $650 million for purchasing shares of Masan Consumer and Masan Brewery Holdings
According to the agreement, Singha will invest a total of $1.05 billion for purchasing of 25% of the shares of Masan Consumer Holdings.
Masan Consumer Holdings is a subsidiary of Masan Group, which owns 100% of the subsidiary’s shares. In turn, Masan Consumer Holdings owns 100% of the shares of Masan Brewery and 77.8% of the shares of Masan Consumer.
Most of the shares which MCH purchased from MC were taken from KKR (Kohlberg Kravis Roberts). Hedge funds have invested $360 million for purchasing of 18% of the shares of Masan Consumer.
In early 2015, 95 million of the shares of Masan Consumer were belonged to two funds of KKR. More than 50 million of shares were sold in mid-2015 and another 42 million were sold to MCH during the last transaction.
29 Янв. 2016