The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
Experience in sales and in the industry
ZIEMANN HOLVRIEKA, specialist for brewery plants, food processing tanks and process technology, strengthens its Management Board: as of February 1, 2016 Mr. Ralph Gehlhar will be the Chief Commercial Officer (CCO) for Sales and Marketing. The graduate mechanical and process technology engineer has gained decades of experience in international sales in the food and beverage industry – a target sector for ZIEMANN HOLVRIEKA.
Ludwigsburg, February 04, 2016 - Most recently, Ralph Gehlhar served as Vice President of a US manufacturer of products and solutions for filtration, separation and purification in Switzerland. Previously, the 49-year old Ralph Gehlhar held several sales positions in various countries, among others as a Sales Manager in the UK and as a Regional Director for Latin America in Brazil. „With his extensive international experience, Mr. Gehlhar is a valuable asset to our Management Board”, says the management of ZIEMANN HOLVRIEKA, consisting of Ko Brink, CEO, Klaus Gehrig, CEO and COO as well as Arend Muggen, CFO.
The company, located in Ludwigsburg / Baden-Württemberg, relies not only on Gehlhar’s experience in sales and marketing but also on his profound knowledge of the food and beverage industry. Due to his previous positions, the new CCO is already very familiar with the brewing industry and the existing and potential customers of ZIEMANN HOLVRIEKA. „My aim is always to be a competent partner, who knows the needs and requirements of the customers and who offers them efficient and tailor-made solutions”, explains Ralph Gehlhar. As part of the globally operating group of companies CIMC Enric Tank and Process B.V. (CETP), ZIEMANN HOLVRIEKA has a broad range of products and services as well as renowned customers worldwide.
4 Фев. 2016