Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
India. Liquor, beer sales go up by 15% in Telangana
Interestingly, the state government has claimed it has released Rs 4.4 crore for 'anti-liquor campaign' in the state. Of the Rs 4.4 crore allocated in the budget 2015-16, about Rs 2.68 crore was paid to electronic media and another Rs 40 lakh for TSRTC for propagating messages on the ill-effects of alcohol consumption, especially on the illicit liquor and anti-Gudumba campaign.
"The sale of liquor has gone up by 15%. The revenue earned through the sale has gone up by 16% compared to last year. Among the districts, Ranga Reddy contributes 20% of the sale and revenue," T Beverage Corporation general manager M Santosh Reddy told TOI.
According to the report submitted by the excise department to the assembly, from April 2015 to February this year, 2.16 crore cases of liquor were sold against the last year sale of 1.85 crore cases. Similarly, 2.97 crore beer cases were sold by wine shops as against 2.82 crore sold during the same period last year.
The state government earned Rs 11,450 crore compared to Rs 9,940 crore in 2014-15. Officials said on an average the state gets about Rs 1,000 crore from sale of liquor, which means, the revenue from the excise department is expected to touch Rs 12,500 crore by the end of March 31, 2016.
Analysts say the state government was promoting the sale of liquor as it is the second largest revenue to the state after commercial taxes department. The excise revenue mainly comprises excise duty levied on alcoholic products, lease amounts from shops and license fee collected from distilleries, breweries and bars.
"The revenue from the excise was between Rs 3,000 to Rs 4,000 crore till 2005-2006. There was a spurt in revenue due to auctioning of retail liquor outlets as A4 shops. During 2010-12, the lease amount has grown by 120% due to intense competition for getting shop licenses," a senior official of the excise department said.
After opening of toddy shops, the excise officials booked 175 cases and arrested 220 persons on charges of toddy adulteration till January this year which is the main concern in the rural areas. It has been found many illegal toddy depots are being run with the support of local political leaders. However, the excise department booked only 17 such cases in the past 11 months.
29 Мар. 2016