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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

China. In 2015, Zhujiang Brewery slightly reduced its operating income and production volumes

In 2015, the company produced 1.1598 million tons of beer which is 0.86% less than last year. The operating income decreased by 0.19% to 3516.97 million yuan.

Despite the declining trend in the beer market and the second year of hardening competition in the industry, Zhujiang Brewery seeks to become a leader among beer producers in the premium segment.

 

2013-2015 Financial results, yuan

 

 

 

2015

 

2014

 

This year over last year

 

2013

 

Operating income

 

3,516,971,452.24

 

3,523,776,817.24

 

-0.19%

 

3,349,142,763.97

 

Net profit attributable to shareholders of listed companies

83,155,318.9560,394,478.0137.69%41,237,683.91
 

Net profit attributable to shareholders of listed companies of non-recurring gains and losses

 

47,196,078.89

 

46,619,925.00

 

1.24%

 

17,234,081.32

 

Net cash flow from operating activities

722,091,768.561,167,236,126.28-38.14%1,219,670,016.30
 

Basic earnings per share (yuan/share)

0.120.0933.33%0.06
 

Diluted earnings per share (yuan/share)

0.120.0933.33%0.06
 

Weighted average return on net assets

 

1.41%

 

1.27%

 

0.14%

 

1.27%

 

 

2015 The end2014 The end 

The decrease over the previous year end

2013 The end
 

Total Assets

6,484,938,986.166,284,537,028.653.19%5,744,543,505.25
 

Net assets attributable to shareholders of listed companies

3,391,487,232.673,323,582,244.422.04%3,273,390,192.93

 

Zhujiang Brewery increased its operating income from beer sales by 0.46%, at the same time, sales profitability increased by 0.83 percentage point to 42.02%.

The decline in incomes from leasing catering services and the costs increase in this sector also had a negative impact on the final result of the activity. Note that the policy of limiting the number of banquets is called one of the reasons of the Chinese beer market drop.

 

The main business (more than 10%) income 2015

 

 

Operating incomeOperating costGross marginOperating income over the period last yearOperating costs over the period last yearGross margin period last year
 

By product

 

Beer sales

 

3,407,066,506.46

 

2,009,456,677.13

 

41.02%

 

0.46%

 

-0.94%

 

0.83%

 

Yeast feed sales

 

24,769,712.82

 

 

 

100.00%

 

-16.08%

 

 

 

 

 

Packaging Materials

 

3,114,322.44

 

2,708,459.02

 

13.03%

 

-0.32%

 

-6.33%

 

5.58%

 

Leasing catering services

 

27,936,367.36

 

26,690,963.11

 

4.46%

 

-25.21%

 

16.62%

 

-34.27%

 

Other

 

54,084,543.16

 

34,552,438.76

 

36.11%

 

-13.07%

 

-7.20%

 

-4.04%

 

REGION

 

South China

 

3,335,448,905.13

 

1,930,380,436.47

 

42.13%

 

2.26%

 

1.14%

 

0.64%

 

Other areas

 

181,522,547.11

 

143,028,101.55

 

21.21%

 

-30.70%

 

-21.83%

 

-8.94%

 

Despite the fact that the main income of the company provides the market of southern China, the decline in sales in other regions led to a reduction in revenues.

The company declares the following the "Dual focus" strategy, focusing on market strengths and key markets. Zhujiang Brewery seeks to expand its geographical presence and increase its share on the previously developed markets, especially in rapidly developing southern China. In addition, the company actively promotes the Pearl River brand and its non-alcoholic version.

We would like to remind that 25.62% of the shares of Zhujiang Brewery are owned by AB InBev.

31 Мар. 2016

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