India. Heat Adds Fizz to Beer Sales in Karnataka

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Beer sales across the State have shot up, thanks to the scorching heat. In the first two weeks of this month, beer consumption crossed one crore litres.

According to the Karnataka State Excise Department data, in March 2016, 2.75 crore litres of beer were sold as against 2.06 crore litres in March 2015 — that is, this year we consumed at least 69 lakh litres of beer more than the last. (more…)