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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

India. Liquor Sale on Rise in Tamil Nadu, Employees Fined for Not Meeting Targets

Two months after exposing illegal sale of liquor in Tamil Nadu post business hours, there has been no change on the ground. Liquor sales continue to soar despite prohibition in the state and customers lining up in front of shops even though shutters are down.


Despite the J. Jayalalithaa government's claim of shutting 500 liquor shops, 6300 such shops still operational.
Even though there is a salary hike for staff at the government liquor stores, employees are still unhappy lot. They want more pay and permanent employment.

"So far no government-scale increments have been adopted here. We have protested many times. The government has not taken our demands into account. After increment of Rs 500 to our monthly salary, we are getting Rs 7,000. In Chennai's cost of living, is Rs 7,000 enough for a family. Is it possible to take of educating children or taking care of older people. The government allots only Rs 300-400 every Budget," said a TASMAC employee.

Defending its move, the state government has said that it's running up losses of Rs 7 crore. A day after it shut 500 state-run liquor shops, the staff of the shops which are still open said they're under pressure to secretly increase sales targets.

"Firstly, there is no drop in sales. Usually, the sales of a shut TASMAC outlet gets transferred to nearest open outlet. But some outlets see depressed business because sale of beer is a function of seasons. We are facing pressure from the establishment to bridge this sales gap. There are fines if targets are not met. Often, employees working in such outlets are summoned to explain why sales are getting less and less. This has led to some disgruntlement among employees." an employee said.

With the government expected to shut more shops, TASMAC employees are well aware their days are numbered at the liquor retailer. They want a common entrance test to gain entry into other government departments- a demand the state govt is yet to respond to.

9 Авг. 2016



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