Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
Russia: Positions of Brewing CompaniesThe review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.
Ukrainian beer market 2019: companies and brandsIn 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.
Brewing industry in Kazakhstan 2019During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.
The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
Indonesia. Australian tourists in Bali will not visit the Indonesia island if alcohol banned
And tourist and hotel operators have warned a booze ban would spell disaster for the island’s lucrative tourist industry.
But there is no suggestion the ban would be happening any time soon and most observers believe it will never make it into law in its current format.
Kenny Baker, from Nelson Bay, NSW, has been coming to Bali every year for the past 22 years. He said if alcohol is banned he won’t come back.
“It would not be Bali without a beer. It wouldn’t be the same,” Mr Baker said. “It is why I come to Bali, to have a beer and enjoy the beach and have a drink.”
Mr Baker said that Bali should be exempt from any alcohol ban because of the amount of tourists who visit.
Paul Sage, from Newcastle, NSW, is on a three-month surfing holiday in Bali.
“It would be a silly law to do because a lot of tourists come here just to drink and party and the Indonesian government would be silly to bring in a bill like that because the Indonesians depend on tourists for money,” Mr Sage said.
He was among many tourists enjoying a beer and sunset on the beach at Kuta on Wednesday.
Sharon and Phil Shaw, from Melbourne, have visited Bali every year for the past five years.
Mr Shaw said that if alcohol was banned they would not come.
He said he and his family enjoyed relaxing with a drink on the beach or at dinner but were not heavy drinkers.
“We come here to relax, we work hard and we come to relax,” Mrs Shaw said.
They said the selling of alcohol in buckets should be stopped and age limits for alcohol sales should be enforced in a bid to cut down on the binge drinking that occurs.
“I think for Bali it (a ban) would be very sad because I think they would lose so much. I believe the Balinese rely on the tourists to survive,” Mrs Shaw said.
The Alcohol Prohibition Bill was first mooted in 2013, proposed by conservative Muslim political parties seeking to ban the production, distribution and consumption of alcohol across the sprawling island nation.
The United Development Party (PPP) and the Prosperous Justice Party (PKS) initially proposed the controversial new bill, citing the damage caused by alcohol.
But the local tourist industry, along with the alcohol industry and unions, are opposed to any restrictions, especially in places like Bali, whose livelihood is garnered entirely from tourism.
The draft of the bill states that it is “to protect citizens from the negative impacts of alcoholic beverages, to raise awareness of the dangers of the beverages and to ensure order and peace in society, free from disturbances caused by consumers”.
However Indonesia’s Parliament is notoriously slow-moving and new legislation can take years to be drafted and enacted. Four years after it was first mooted the bill is yet to be debated or formulated.
The chairman of the Indonesian Hotel and Restaurant Association’s Bali chapter, Tjokorda Oka Arthana Ardana Sukawati, said his body was yet to be given full details about the draft bill.
He said it was impossible for Bali, as a top tourist destination, to stop the distribution of alcohol.
“If alcohol was banned, we in Bali reject it … we have a very high market for alcoholic beverages and most of our market is not local people, it is mostly foreign tourists,” Mr Sukawati said.
“For foreign tourists, alcoholic beverage is a lifestyle. It is part of their lifestyle. So it is impossible for us not to provide alcoholic beverages. There is no negative impact of alcoholic beverage for locals, except for oplosan (bootleg liquor),” he said.
Mr Sukawati said the bootleg liquor, responsible for a spate of deaths across Indonesian villages earlier this year, should be banned.
Media relations chief at the Bsohe VVIP Club in Kuta, I Gusti Agung Bagus Sanjaya Putra, said any ban would ruin their income, as the club’s main revenue was from alcohol sales.
“Most of our customers are foreigners and alcoholic beverage is part of their culture and lifestyle. I am worried that they would not come to Bali anymore,” Mr Putra said.
Moves earlier this year to ban the sale of alcohol in minimarts and small shops, were not enforced in Bali.
The ban on sale of alcoholic drinks with one to five per cent alcoholic strength, was enacted by the Trade Ministry in April. But the Ministry decided to make an exemption in tourist areas and alcohol is still widely available in minimarts throughout Bali.
Any ban would be highly detrimental to the country’s tourist industry. More than 150 countries now have visa free access to Indonesia in a bid to lure more tourists and the industry believes that any gains from this would be negated by those who would not come if they could not drink.
Several provinces of Indonesia already ban alcohol, such as Aceh, which operates under a form of sharia law, bans any alcohol and those caught drinking can be caned.
More recently Surabaya muted local bylaws to outlaw alcohol.
18 Авг. 2016