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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

India. Kerala state to sell liquor online during Onama holiday

Ahead of Onam, the Kerala State Cooperative Consumers’ Federation (Consumerfed) is all set to commence the online sale of liquor.

This adds credence to theories that the CPM-led state government is preparing to bring in changes to the previous Congress government’s controversial liquor policy, by which all bars outside of the five-star category were shut down.

Those who register online can collect the orders from special counters at the Consumerfed outlets.

M Mehboob, chairman of Consumerfed, said in Kozhikode that the online sale would be in line with efforts to avoid long queues outside outlets run by the federation and the Kerala State Beverages Corporation (Bevco).

“We will introduce 59 brands in our retail outlets. We are also ready to open a liquor supermarket in Kozhikode if the government okays the proposal,” Mehboob told reporters.

Onam is the year’s biggest season in terms of the sale of liquor in the state. Consumerfed runs 36 Indian Made Foreign Liquor (IMFL) outlets and three exclusive outlets to sell beer. Measures to incorporate online sales into the federation’s services are still being worked out.

Poor standards of service at the government-run retail liquor outlets have been a contentious issue in the state, where liquor has dominated political discourse during the past couple of years.

‘Protect tourism’

Two ministers have reiterated their commitment to “protect” the state’s tourism industry from the impact of the closure of bars.

Excise Minister T P Ramakrishnan has been vocal about the policy’s ineffectiveness in bringing down alcohol consumption. Responding to questions on the Consumerfed move, the minister said the government would look at the possibility after the federation sends in a formal proposal.

Tourism Minister A C Moideen told reporters that bars in major tourism destinations should be allowed to serve IMFL. After the liquor policy was implemented, most of the bars have been converted to beer and wine parlours.

Leader of the Opposition and veteran Congress leader Ramesh Chennithala recently courted controversy by admitting that the policy, projected as people-friendly, did not benefit the Congress-led United Democratic Front in the Assembly elections.

19 Авг. 2016

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