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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Eight years after its IPO, Vietnamese state-owned brewer Sabeco takes a step towards listing

Vietnam’s biggest brewer Sabeco has taken a step towards a long-awaited listing on the Ho Chi Minh stock exchange, a government official said on Thursday, some eight years after the company held an initial public offering (IPO).


State-owned Sabeco has filed documents seeking approval from the Ministry of Industry and Trade to join the VN index, Phan Dang Tuat, head of the ministry’s enterprise renovation and development committee, told Reuters.

The company held an IPO in 2008, which in Vietnam is a separate process to stock listing.

The Saigon Beer, Alcohol, Beverage Corporation, as Sabeco is formally known, is valued by the government at $2 billion.

As the biggest brewer in Vietnam, Asia’s third-largest beer market after China and Japan, it has long been on the radar of Asian and European beer giants.

Tuat did not give any further information, such as a timeframe for the listing. The listing process usually takes about two months for local bourses.

The government, which has come under criticism from some investors for the slow pace of privatisations, said last month it would fully divest from its two biggest brewers, Sabeco and Habeco. That would include selling a 89.59 percent stake in Sabeco worth $1.8 billion, by the end of 2017.

The government wants to list Sabeco before selling 53.59 percent this year and the rest in 2017.

Sabeco has received interest from several major foreign brewers since the government earmarked it for privatisation, but potential partners keen to exploit changing lifestyles and a fast-growing middle class have faced repeated delays.

ThaiBev, the flagship company of Bangkok’s billionaire beer magnate Charoen Sirivadhanabhakdi, is among the potential suitors for a stake in Sabeco and has interests in Vietnam that include dairy, logistics, hotels and retail.

His rival, Boon Rawd Brewery, maker of Singha beer, is expected to gain a foothold in the Vietnam market via consumer goods firm Masan Group, after it agreed a $1.1 billion deal in December that included creating a Masan beer subsidiary.

16 Сен. 2016



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