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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Philippines. Palawan craft brewery eyes expansion by next year

As the craft beer industry in the Philippines begins to grow, the first and only brewery of artisanal beer in Palawan is set to share its taste of success to more Filipinos through expansion.

beerPalaweño Brewery is a small, wooden brewery and taphouse that makes 300 cases of craft beer a month. It serves craft beer of all sorts—American amber ale, Belgian wheat beer, German Honey Kolsch to name a few.

The brewery’s part-owner, Ayah Javier, said that it’s only open from 1:00 p.m. and closes at 9:00 p.m. to give way to bars, restaurants and hotels that carry their beer.

Javier said that the place is frequented by more foreign tourists than local tourists, perhaps because that although the craft beer industry is slowly growing, it is still relatively new to Filipinos.

“When we started, there were only five (craft beer breweries) now, there are 33,” Javier said.

“We’re in the works for expanding,” she said, clarifying that this did not mean branching out but rather increasing its production rate from 300 cases of beer to 1,200 cases by March 2017.

She also hopes to be able to distribute their craft beer in more establishments and cities. Their special beer has so far made it to Metro Manila (Makati), Cebu and Davao.

Javier said that the brewery was opened with an initial investment of PHP8-million and has gone as far as having featured in British news website, The Guardian ever since.

However, she revealed that competition among local craft beer manufacturers was nonexistent as the likes of them would willingly give each other business tips and share ingredients.

She also acknowledged how introducing craft beer did not have any intention to compete with the likes of San Miguel.

“San Miguel will always be our beer we don’t have any ideas to topple them. San Miguel will still be our Filipino beer,” Javier said.

Asked what she did when business ventures fail, she said that the rule of thumb was simply to “drink all our mistakes away.”

She assured, however, that their beer has “no preservatives, no chemicals” and “won’t give you a hangover”.

Palaweño Brewery is located in 82 Manalo St. Puerto Princesa, Palawan.

11 Ноя. 2016

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