The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
One machine, plenty of applications: Aseptic soft drink bottling without changeover time
Aseptic filling for a wide range of beverages
The new technology uses a counter-pressure volumetric electronic filling valve. GEA engineers have refined the tried and tested filling technology for carbonated beverages, making it suitable for a wide range of applications – the Fillstar CX EVO can handle high and low acid beverages, as well as aseptic soft drinks with varying carbonation levels, to ensure complete sterility. The Fillstar CX EVO can fill products with fibers up to 2 mm long and with diameters of 3 mm; when integrated with an aseptic piston doser the system can fill even fruit pieces with a volume of up to 10x10x10 mm. Bottle sizes and shapes – which is just as important for producers to attract consumers’ attention – can be easily changed.
Flexible solutions are trend
The market is increasingly demanding such multi-functionality: “Fashionable products, such as liquid food with cereals, fruit particles and berries, RTD teas or milk-based low acid beverages are becoming ever more common on supermarket shelves. Producers are reacting by replacing standard products and shifting their production processes to allow for greater flexibility and innovation,” explains Alessandro Bellò, Vice President of Blowing, Filling & Packing at GEA. “Our customers feel the need to react quickly to changes in demand. Our technical solutions lay the foundation for a dynamic response.”
GEA has already received inquiries about the new technology. In the second half of 2017, it delivered a Fillstar CX EVO with an aseptic piston doser to a company in Southeast Asia, where trendy beverages, such as “food in a bottle” and organic teas, are very popular and new creations are welcome. The high-performance system will have a capacity of 54,000 bottles per hour.
7 Дек. 2017