Pivnoe Delo
abbey-beer-icon

pivnoe-delo_logo5

Top articles

Journals

3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

CRAFT DRINKS INDIA: the newest member of the Beviale Family

craft-drinks-india

The global network of the Beviale Family is constantly growing. The latest addition to the beverage production segment is CRAFT DRINKS INDIA, which will take place for the first time on 4 and 5 July 2018 at the White Orchid Convention Center in Bangalore. The event is primarily designed for brewers, microbrewers, craft brewers and distributors, but also for newcomers seeking advice and inspiration. International manufacturers and suppliers will present their solutions at the trade fair, the focus of which will be the production of craft beer, craft spirits and wine. VLB, the Berlin-based Research and Teaching Institute for Brewing, has partnered with us to develop the conference programme. CRAFT DRINKS INDIA will be organised by NürnbergMesse India in conjunction with Indian exhibition company PDA Trade Fairs, and is tailored to the needs and interests of the fast-growing beverage market in India.

The Indian market for alcoholic drinks is developing rapidly and is one of the fastest growing beverage markets worldwide. In particular, the number of microbreweries and craft breweries is increasing steadily by around 7.5 percent a year. Whereas according to BMI Research, which is cited by the All India Brewing Association, there were just two micro-breweries registered in 2008, by 2016 there were more than 80. “Compared with Germany or the rest of Europe the numbers are still relatively low,” explains Andrea Kalrait, Director Exhibition BrauBeviale and international product manager for the Beviale Family. “But we are really noticing the momentum in the market and our new Beviale Family member is designed to take account of this. We are really looking forward to the premiere in July.” Bangalore, the cosmopolitan metropolis in the south of India, is regarded as the heart of the country's craft beer and craft drinks scene. “This makes it the ideal venue for this new member of the Beviale Family,” Kalrait says confidently.

PDA Trade Fairs is also looking forward to the premiere in July. “The synergies between NürnbergMesse India and PDA Trade Fairs are a strong driver making CRAFT DRINKS INDIA a complex event that covers numerous aspects of the sector and therefore promises to be highly relevant to all participants.”

Beviale Family offers international expertise in the beverage industry

The NürnbergMesse Group demonstrates its expertise in the beverage industry on an international stage. The “parent” event is BrauBeviale, the international capital goods exhibition for the beverage industry in Nuremberg. This is where, for over 40 years, the sector has been showcasing all aspects of the production process chain for beverages, such as raw materials, technologies, logistics and marketing. Other members of the product family are operating in important growth markets worldwide: Beviale Moscow, for example, is the first and only trade fair for the entire beverage industry in Eastern Europe. CRAFT BEER CHINA in Shanghai is becoming established as the gathering place for the Chinese craft beer community, while CRAFT BEER ITALY in Milan is the B2B platform for the Italian sector. The Beviale Family is also represented in Brazil, as the Feira Brasileira da Cerveja in Blumenau is “supported by BrauBeviale”. The latest addition to the family is CRAFT DRINKS INDIA in Bangalore. Other projects are in the planning phase. www.beviale-family.com

Beviale Family events:

CRAFT BEER CHINA: 16 - 18 May 2018

CRAFT DRINKS INDIA: 4 - 5 July 2018

BrauBeviale: 13 - 15 November 2018

Beviale Moscow: Spring 2019

CRAFT BEER ITALY: 27 - 28 March 2019

Feira Brasileira da Cerveja: 1st half of 2019

7 Мар. 2018

Advertising

gea
sidel100x100
portinox

Main topics

Exact matches only
Search in title
Search in content
Search in comments
Search in excerpt
Search in posts
Search in pages
Search in groups
Search in users
Search in forums
Filter by Custom Post Type
Filter by Categories
Home
Magazines
News
×