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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

drink technology India 2018: The number of exhibitor registrations exceeds all expectations

  • Exhibition space grows by 18 percent
  • Registrations from renowned national and international exhibitors
  • Supporting program provides answers to trends and future topics

drink technology India (dti) continues to grow significantly. The most important event for the Indian beverage, dairy and liquid food industry will be even bigger this year, underlining its importance for the Indian market. The extensive supporting program, consisting of forum, round table talks and the new place2beer, will shed light on what is moving the industry today and tomorrow. The exhibition will take place from October 24 to 26 at the Bombay Exhibition Centre in Mumbai.

The dynamic development of the Indian food and beverage market is reflected at dti: Three months prior to the exhibition, more than 90 percent of the available space has already been booked. Thereby, the exhibition area will be expanded by 18 percent compared to the previous event in Mumbai in 2016. Bhupinder Singh, CEO of Messe München India, is delighted: “We are pleased that the exhibition is continuing to grow. This is a confirmation for us that our exhibition concept is properly targeted and well received by exhibitors. Moreover, this growth illustrates the importance of the event for the Indian market.”

Avisha Desai, Senior Project Director of drink technology India at Messe München India, says: “We have received registrations from national and international industry leaders such as Ace Technologies, Arol India, Chemco, Della Toffola, Heuft, KHS, Krones, Manjushree, Polyplast, Sanky and Sidel. This is an impressive cross-section of the industry.” The exhibitors at dti cover the entire value chain of the beverage and liquid food industry. This offers visitors a comprehensive overview of the latest developments and solutions.

What is moving the Indian market, now and in the future? The supporting program of dti provides the answers
The place2beer celebrates its premiere at this year's drink technology India. The networking platform with sensory tasting, panel discussions and brewery supply displays, was first introduced at drinktec in Munich in 2017. “With a view to the development of the Indian beer market, we are offering exhibitors and visitors a new and unique platform that is tailored to the needs of the local market,” says Petra Westphal, Project Group Manager at Messe München. Another novelty is the Oiltech Forum which will take place for the first time at drink technology India as part of the Oiltech Pavilion, powered by oils+fats. The Oil Technologists' Association of India (OTAI) supports Messe München India in organizing and designing the program. The topic of the half-day seminar has already been determined: ‘Challenges in Packaging of Edible Oils and Other Related Products’. The exhibition is thereby responding to the increasing importance of the topic of oils and fats for the Indian market.

Current and forward-thinking topics for the entire Indian beverage and liquid food market are addressed during the Round-Table Talks. Trends with regard to beverages, dairy, packaging and recycling are on the agenda. Among other things, experts will discuss which social developments the industry is currently dealing with, such as the increasing health awareness of the consumers. Further panel discussions will be dealing with, among other topics, packaging trends or new concepts in the dairy industry.

The buyer-seller meetings offer additional benefits to exhibitors and visitors by bridging the gap between exhibitors and top managers. The program enables participants to arrange and coordinate appointments in advance. It promotes a targeted exchange between exhibitors and top decision-makers and makes visiting the exhibition even more efficient.

The supporting program of drink technology India brings future topics of the industry to the agenda. With this and the offerings of the exhibitors, it becomes clear that the future of the beverage and liquid food industry in India will be shaped at drink technology India.

29 Авг. 2018

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