Pivnoe Delo
abbey-beer-icon

pivnoe-delo_logo5

Top articles

Journals

drinktec worldwide and the Institute of Brewing & Distilling establish partnership

  • Partnership starting immediately
  • Focus on initiatives for mutual support
  • Agreement encompasses the whole drinktec network

drinktec worldwide and the Institute of Brewing & Distilling (IBD) have signed a memorandum of understanding aimed at mutual advancement and joint communication activities. The agreement is effective immediately and will run for an unlimited period.

Upon signing of the memorandum of understanding, the partnership between drinktec worldwide and IBD has entered into force with immediate effect. This means the agreement includes all trade shows with drinktec in Munich, CHINA BREW CHINA BEVERAGE (CBB), drink technology India (dti) and food & drink technology Africa (fdt). The measures of IBD include but are not limited to the implementation of marketing and communication activities aimed at raising the members' awareness of the drinktec network. Moreover, there are plans for IBD events and seminars at worldwide events. At the same time, drinktec worldwide will include IBD as a partner in all communication channels.

Dr. Jerry Avis, Chief Executive Officer of IBD, sees the partnership as a gain: “The drinktec team as well as the colleagues in Africa, China and India have many years of experience in organizing leading beverage and liquid food trade fairs. In addition, the events are world-renowned for their professionalism and quality. We are excited to be a partner of this network.”

Petra Westphal, Exhibition Group Director of Messe München, adds: “With IBD, we have a strong partner who is committed to education and serving its worldwide membership in the fields of brewing and distilling. drinktec worldwide and IBD will certainly complement each other well.”

IBD and drinktec worldwide
The Institute of Brewing & Distilling is the world's leading professional association for professionals in the brewing and distilling industry. As an international professional and educational body, IBD supports the promotion of education and development in science and technology in the brewing and distillation industry.

drinktec, the world’s leading trade fair for the beverage and liquid food industry in Munich, forms a strong global network with CBB, dti and fdt. As part of ‘drinktec worldwide’, the trade fairs are leading platforms for the industry in their host countries China, India and Africa.

12 Сен. 2018

Advertising

gea
sidel100x100
portinox

Main topics

Exact matches only
Search in title
Search in content
Search in comments
Search in excerpt
Search in posts
Search in pages
Search in groups
Search in users
Search in forums
Filter by Custom Post Type
Filter by Categories
Home
Magazines
News
×