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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

GEA improves shelf life of beverages and dairy products with the D-tec® double-chamber valve D/DV

Gea completes its D-tec valve range with the double-chamber valve D/DV. The valve is a special double-seat valve in which the leakage chamber is designed as a sterile chamber and hermetically separated from the environment by two side valves. The sealing properties of the stem diaphragm make it possible to increase the shelf life of soft drinks, fruit juices, milk-based and lactic acid fermented products. If manufacturers adapt the process chain accordingly, D-tec® enables them to achieve the desired shelf life of a product even with fewer preservatives. The diaphragms are made of a thermoplastic that is more flexible than stainless steel.

Equip process plants from A to Z with D-tec®.

With the double-chamber valve D/DV, GEA completes its still young valve program, so that customers can now fully equip their production processes with D-tec®. "Equipping the interfaces in process plants with as few valve types as possible is often a decisive criterion for our customers. The more different valve series have to correspond, the more complex the spare parts handling and warehousing becomes," explains product manager Pascal Bär, who looks after the aseptic valves at GEA. After the single-seat control valve D-tec® P/DV in 2018, GEA now presents the last piece of the puzzle for the D-tec® range - the double-chamber valve D/DV. GEA can therefore consistently plan greenfield projects with D-tec®; a retrofit for the single-seat valve is available for existing plants.

Hygiene philosophy implemented

With the D-tec® double-chamber valve, GEA now offers aseptic valves for both hygiene classes "Aseptic" and "UltraClean", which are tailored to the special conditions of the respective applications. GEA recommends this distinction according to its hygiene philosophy: "Aseptomag® - our stainless steel bellows technology - is the premium class of aseptic valve technology, which we recommend for highly sensitive products such as baby food and UHT milk. These require uncompromising aseptic execution of the processes and components," says Bär. "But a large proportion of the beverages produced by our customers are not conveyed under aseptic conditions but fall into the second highest hygiene level according to the VDMA guideline, which is hygiene class IV, UltraClean. Our new double-chamber valve in the D-tec® line is precisely tailored to the process requirements of this hygiene class". D-tec® is ideally suited for products such as iced tea, fruit juice, fruit yoghurt and ESL milk, where product parameters such as pH value, cold chain, storage and shelf life play a decisive role.

Ensure operational safety

The heart of every D-tec valve is the hermetically sealed D-tec® stem diaphragm, which offers a higher contamination protection against the atmosphere and thus ensures the microbial stability of the product throughout the entire process. The diaphragms are made of a thermoplastic which is more flexible than stainless steel. For example, it can compensate for pressure hammers and, to a certain extent, forgive process failures, says Bär. If a diaphragm should break, leakage detection still ensures a high level of operational reliability. The product manager adds: "Our product development is geared towards ensuring system availability and cost-effectiveness for beverage and food producers. The new double-chamber valve fulfils this maxim: it can be used very flexibly and combines high hygiene quality with manageable operating costs". In addition, the maintenance-friendly design minimizes system Downtimes.

Adapting demanding process conditions

Like the entire D-tec® valve line, the D/DV double-chamber valve is based on the proven VARIVENT® modular system, which is characterised by its adaptability. This allows the valve to be configured according to the process conditions. Characteristic of this double-seat valve are the two diaphragms which hermetically seal the interior of the product from the atmosphere. It is currently available in nominal sizes DN 40 to DN 80 and OD 1.5" to OD 3". The nominal sizes DN 100 and OD 4" will follow shortly. The valve seat can be soft- or hard-sealed, the latter with the popular TEFASEP® gold seal. In addition, D-tec® double-chamber valves can be operated with one, two or three T.VIS® control heads of various designs. GEA D-tec® D/DV complies with all common industrial standards.

22 Ноя. 2019



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