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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Sales start for GEA Hilge NOVATWIN: Complete portfolio for hygienic screw pumps

With its new flexible screw pump, GEA Hilge NOVATWIN, GEA fulfils customer wishes and requirements such as the highest hygienic demands for gentle product handling, long-term reliability, versatile applications and professional support throughout the entire product life cycle, based on more than 150 years of pumping experience. The new positive displacement pump completes GEA's portfolio of hygienic pumps. It sets high standards in the pump industry in terms of reliable operation, gentle product handling and hygienic design using high-quality stainless steel. The GEA Hilge NOVATWIN can be used by customers in the milk and dairy, beverage, food, pharmaceutical, biopharmaceutical, pet food and personal care industries.

 

The new twin screw pump will be available in 6 sizes. It is part of the GEA VARIPUMP line, which stands for pumps with a high degree of flexibility for optimum adaptation to individual customer requirements. GEA Hilge NOVATWIN will be officially launched in March 2020, GEA announced during a press briefing on February 27, 2020 at its production site in Bodenheim, Germany. Numerous representatives of the media gathered information directly on site, looked at the pumps in the company's own training center down to the smallest detail and gained their own very precise picture of an innovative positive displacement pump, which further expands the pump portfolio of GEA, the full-line supplier of hygienic pumps, and takes it to a new level.

 

"Together with the proven and reliable GEA Hilge NOVALOBE rotary lobe pump, we are consistently expanding our competence in the positive displacement pump sector. As one of the technology leaders in this field, the different markets quite rightly demand top pumps with a high degree of flexibility for optimal adaptation to their individual customer needs. Solutions à la "one pump fits all" are not very effective and are neither our philosophy nor our claim. The addition of this promising pump type to the portfolio alongside the established rotary lobe pump GEA Hilge NOVALOBE will significantly strengthen GEA's position in the positive displacement pump sector. We are now in an even better position to cover the various customer requirements with the ideal pump solution from our own broad product portfolio," says Stefan Andresen, Business Development Manager Hygienic Pumps.

 

Wide range of applications for GEA Hilge NOVATWIN pumps

 

GEA Hilge NOVATWIN pumps have a wide range of applications. In the dairy products sector, for example, cream cheese, butter, yoghurt (also with fruit pieces), sour cream and ice cream. In the food sector, these include sugar solutions, chocolate, sauces (also with pieces), soups, mayonnaise, pastes, oils and fats, ready-made salads and pet food. Good examples of beverages are smoothies, juice concentrates, premixes and brewing yeast. Applications in the sector Pharmaceuticals and biopharmaceuticals can include nutraceuticals, blood products, vaccines, enzymes and cell cultures. For personal care products and household cleaners, GEA Hilge NOVATWIN can be used in the manufacture, processing and filling of cosmetics, body and skin care, textile care and in the processing of household cleaners.

 

The pump competence center Bodenheim

 

GEA develops and produces its complete hygienic pump portfolio in the pump competence center in Bodenheim: the highly flexible VARIPUMP line for complex applications as well as the more standardized SMARTPUMP line. With the sales launch of the new GEA Hilge NOVATWIN in March 2020, the addition to GEA's positive displacement pump range is now perfect.

 

How GEA Hilge NOVATWIN works: Conveying and cleaning with one pump

 

Twin screw pumps have two screws which interlock without contact and form a closed chamber together with the pump housing. The screws rotate and thus move the medium along the screw axis from the suction to the discharge side. Like positive displacement pumps in general, twin screw pumps stand for the gentle conveyance of lumpy, shear-sensitive and abrasive media. They offer exceptionally high flexibility for pumping liquids of different viscosities.

 

The special feature of the twin screw pump is its dual function, as they can not only pump the actual, often highly viscous product, but can also function as a CIP pump, as they can also be operated at very high speeds. Compared to alternative solutions, the use of an additional CIP pump can thus be saved.

 

The self-priming, hygienic GEA Hilge NOVATWIN enables safe operation with low pulsation and low noise levels at high product viscosities, temperatures up to 135°C and differential pressures up to 25 bar. The system pressure of 30 bar also allows the pump to be used in high-pressure applications. It enables one pump to handle both sensitive viscous media at low speed and cleaning media in the CIP process at up to 3,000 rpm. A constant flow at different pressures and volumes is another advantage. Due to its self-priming property (suction height up to 8 meters), other application areas can be served.

 

For special requirements due to the pumped medium, GEA offers additional options such as a heatable or hardened pump housing. The heatable housing as an option allows the pump chamber to be heated or cooled depending on the temperature requirements of the pumped medium.

 

Keyword "hardened pump housing": In case of abrasive media the screw spindles and additionally the pump housing can be hardened to increase the lifetime of the pump. Due to the low-pulsation and gentle pumping, the properties of the pumped media are retained in their appearance, structure and size. By using different screws with different pitches, the pump can be optimally adapted to the pumped medium in terms of solid size and differential pressure. This also enables gentle pumping such as yoghurt with pieces of fruit or meat salads with solids with a diameter of up to 44 mm.

 

Designed according to strict hygiene guidelines

 

The delivery of hygienically perfect and high-quality liquids requires absolutely clean pumps. They must be cleaned immediately at the end of a production and absolutely clean and free of bacteria at the beginning of a new production phase. "Cleaning" refers to the process in which the surfaces are completely freed from adhering product, deposits, etc. A carefully cleaned surface is free of visible, tangible or chemically detectable residue of contamination. The GEA Hilge NOVATWIN is designed according to EHEDG guidelines and complies with 3-A requirements.

 

All advantages of GEA Hilge NOVATWIN at a glance 

 

- Due to the axial, low-pulsation conveying, even sensitive products with large solids remain intact.

- The use of one instead of two pumps for production and CIP process saves investment costs and simplifies installation.

- Good suction performance due to tight manufacturing tolerances and resulting in narrow gaps in the pump.

- Hygienic design ensures fast and safe cleanability, saving time, resources and increasing production reliability.

- Numerous combinations of screw diameters and pitches allow optimum adaptation to the desired duty point and application.

 

For all GEA positive displacement pumps GEA applies:

 

- Hygienic design

- All materials in contact with the product approved for food, beverages and pharmaceutical applications

- Proven cleanability ensures reliable and fast CIP, saving time and resources

 

- Durable reliability

- The robust design minimizes the risk of galling and enables high differential pressure

- No metal-to-metal contact, therefore no wear when pumping even abrasive media

 

- Versatile application possibilities

- Flexible pump configuration according to customer requirements

- Special variants for demanding applications available

- Simple retrofitting when changing the operational tasks

 

Further information on

 

https://www.gea.com/en/products/gea-hilge-novatwin.jsp

 

https://www.gea.com/en/products/gea-hilge-novalobe-rotary-lobe-pumps.jsp

2020.03.19_GEA-Hilge-NOVATWIN-Foto-1

Caption, Photo 1: GEA presented the new GEA Hilge NOVATWIN screw pump for the first time at the BRAUbeviale 2019 in Nuremberg. (Photo: GEA)

NOVALOBE_10_Vertikal_Flange_171114_RGB_HighRes.tif

Caption, Photo 3: The robust and reliable GEA Hilge NOVALOBE rotary lobe pump is specially designed for gentle pumping and dosing of highly viscous liquids. The compact design, flexible configuration options and easy maintenance characterize the NOVALOBE as part of the GEA VARIPUMP line. (Photo: GEA)

2020.03.19_GEA-Hilge-NOVATWIN-Foto-4

Caption, Photo 4: The new GEA Hilge NOVATWIN twin screw pumps are particularly suitable for gentle pumping of lumpy, shear-sensitive media of different viscosities. (Photo: iStock.com/HandMadePictures)

About GEA

GEA is one of the largest suppliers for the food processing industry and of related industries that generated consolidated revenues of over EUR 4.9 billion in 2019. The international technology group specializes in machinery, and plants as well as process technology and components. GEA provides sustainable energy solutions for sophisticated production processes in various end-user markets and offers a comprehensive service portfolio. The group generates around 70 percent of its revenue in the food and beverages sector that enjoys long-term sustainable growth. As of December 31, 2019, the company employed about 18,500 people worldwide. The company is listed on the German MDAX (G1A, WKN 660 200), the STOXX® Europe 600 Index as well as the DAX 50 ESG Index and selected MSCI Global Sustainability Indexes. Further information is available on the Internet at  gea.com.

20 Мар. 2020

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