Japan. Asahi Risks European-Sized Hangover

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The standard line when it comes to Japanese consumer companies making acquisitions overseas is that they’re trying to escape the demographic decline at home. So what to make of Asahi’s reported interest in eastern Europe? (more…)

Malaysia to raise drinking age to 21

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Muslim-majority Malaysia said Wednesday (Jun 1) it would raise its minimum age for alcohol consumption to 21 next year from the current 18 to stem underage drinking and alcohol abuse. (more…)

India. Guzzling in Gurgaon: Women and young men keep it light, but older men prefer dark beer

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Gurgaon being a hub of microbreweries, attracts a major chunk of NCR’s craft beer lovers. And these beer lovers have preferences of their own. Some like it light, while there are others who prefer a stronger flavour. A chat with some of the brewmasters in the microbreweries in the city will tell you that each type of beer, be it wheat, lager or dark, is preferred by a certain kind of drinker. To suit the taste of their customers, the brewers keep experimenting with the ingredients. Based on their observation, they tell us who in Gurgaon likes to guzzle what kind of beer. (more…)

Japan. Asahi Breweries Ltd. plans to expand its exports of beer

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Asahi Breweries Ltd. plans to expand its exports of beer, Shinichi Hirano, president of the Japanese company, said in a recent interview.

Hirano said Asahi Breweries plans to strengthen sales of its beer at international airports and luxury hotels overseas. It “aims to take active promotion measures at places where high-end premium beer sells well,” he said. (more…)

India. Proposal sent to shut 23 Tasmac outlets in Coimbatore

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The district unit of Tamil Nadu State Marketing Corporation (Tasmac) has sent a proposal to the state government to shut 23 Tasmac outlets. Officials confirmed that 13 of the outlets are located in Coimbatore North and 10 of them are in Coimbatore South. (more…)

India. IPA: the beer for the British imperial arsenal?

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The India Pale Ale, or IPA for short, is often considered the most popular craft beer style, and one of the first styles many try upon entering the craft beer world. However, the origin of the style is the subject of an ongoing debate, with even reputable sources getting the story wrong. (more…)

Vietnam. Why are investors attracted to Sabeco?

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ThaiBev, the conglomerate owned by Thai billionaire Charoen Sirivadhanabhakdi, has been chasing Sabeco’s stakes for a few years. More than 10 investors have registered to buy Sabeco’s shares. Why are investors so interested in the Vietnamese beer manufacturer? (more…)