The tea farmers of Yunnan likely never imagined their harvest being used to brew anything but the classic hot beverage. So when Shanghai’s Boxing Cat Brewery teamed up with Beijing’s Great Leap Brewing to create their Yunnan Amber Ale, diners were in for a treat. (more…)
April is the cruellest month. The ever-soaring mercury level has dried up many a well. The temperature in Malampuzha rose to unprecedented heights to touch 41.9 degrees, the highest in the state since 1987. People run behind tanker lorries to collect water. In fact, misery is this summer’s theme. For the commoners, that is. The corporates, including a soft drink major and a brewery unit, exist in a parallel universe. (more…)
Against the reduction of the company’s own sales that has already become regular, the international giants will fight for the youth audience, where craft beer is gaining popularity, the Kommersant newspaper writes. (more…)
Prohibition of alcohol is back on the political agenda with the recently elected Bihar government banning its sale and consumption to fulfil a key electoral promise. Other parties, such as the DMK and the AIADMK in Tamil Nadu and the Congress in Kerala, are also championing this cause. (more…)
The Enforcement Directorate (ED) on Wednesday urged a Delhi court to recall its earlier order granting permanent exemption from personal appearance to United Breweries Group chairman Vijay Mallya in a case for allegedly evading summons issued by the ED in connection with purported violation of foreign exchange rules. (more…)
Vietnamese consumer giant Masan is set to expand its activities to other ASEAN member countries this year since the local market is showing signs of saturation, the company’s chief executive has been quoted as saying. (more…)
Brewers and distillers in the Aurangabad belt of Maharashtra are expected to slash production, in the wake of the Bench of the high court directing the state government to impose a 60 per cent water cut on them between April 27 and June 10. (more…)
Move over whiskey, it’s beer and cocktail season. Ninety per cent of the city crowd is getting high on the brew or lemon-based cocktails. (more…)
In the first quarter of 2016, the situation in the Chinese beer market did not significantly improved, but the competition became even more intense. Even in such conditions Tsingtao Brewery Co., Ltd. continues to explore the domestic market and introduce new and more effective methods of marketing to expand its presence in the regions of the country. (more…)
Major liquor brands have sought to dramatically increase their ex-distillery price (EDP) in Punjab after the state government recently altered its licence category allowing ‘super-wholesalers’ to come into the business. This may lead to a dramatic increase in minimum retail price (MRP) of popular brands of scotch and beer. The excise and taxation department is talking to the manufacturers to keep the increase in check. According to one estimate, the EDP may go up by anywhere between Rs 400 and Rs 1,500. (more…)
