Ukraine. “Lvivske” beer will be sold in the new PET-bottle

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“Lvivske” beer prepared a nice gift for its fans. From now onward the favorite drink is available in the convenient new PET-bottle of 1.5 l. The buyers who purchase “Lvivske 1715” and “Lvivske Svitle (Light)” in the new packaging during the promotional period save 20% of its cost. (more…)

Beer Business (Pivnoe Delo) #1-2011

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Russia: results of 2010, forecast for 2011 Beer production and market in figures Beer production and sales in regions Positions of companies Forecast for 2011 Beer market: interactive review Too much regulation Companies’ activity Estimation procedure Beer tasting in different situations Introduction Part 1. Buyer behavior Part 2. Beer tasting General conclusions

Bud Light Has ‘Plan B’ if NFL Doesn’t Play

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On the list of those not planning to go down with the National Football League’s work stoppage: Bud Light. The top-selling U.S. beer expects to begin its reign as the NFL’s official beer with the coming season – only if there is a season. (more…)

Ukraine. Every Eighth Beer Bottle Consumed Is TM “Lvivske”

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Following the results of 2010 TM “Lvivske” takes the 3rd place in sales volume in the beer market of Ukraine. According to AC Nielsen, the brand share has increased by 2.6 percentage points compared to 2009, and now stands at 12.9 %. (more…)