Austria. Anheuser-Busch InBev gets Bud injunction lifted
Anheuser-Busch InBev believes that its trademark victory against Budejovick? Budvar in Austria sets a precedent for rulings in other countries. (more…)
Heineken appoints My Agency for premium beer task
Heineken has appointed My Agency to handle the ad account for its premium Czech beer brand, Kru?ovoice. (more…)
Diageo To Relocate Production of US Supply of Red Stripe Beer
Diageo, the world’s leading premium spirits, beer and wine company announced today that production of Red Stripe currently brewed in Jamaica for the US market will be relocated to the United States beginning in 2012. (more…)
Go have a non-filtered lager as soon as you can; it’s going to be available in pubs until October 10
During this whole week, the unfiltered lager Radegast will be on tap all over Moravia. (more…)
EU Court: AB InBev, Budvar Can Both Use Budweiser Trademark
Beer giant Anheuser-Busch InBev NV (BUD) and smaller Czech rival Budejovicky Budvar can both use ‘Budweiser’ as a trademark in the U.K., Europe’s highest court ruled Thursday, in the latest round of a long-running feud over the rights to the Budweiser name. (more…)
Rihanna to Help Sell Budweiser to Brazil as AB Inbev Aims for Margin Boost
Anheuser-Busch InBev NV (ABI), the world’s largest brewer, will take its Budweiser brand to nightclubs and American-inspired restaurants in Brazil as it aims to get drinkers there buying more expensive brands. (more…)
Amstel Introduces Amstel Wheat, The First New Product Introduction in the U.S. in More Than 10 Years
Today Amstel Light, a leading imported light beer from Amsterdam, officially launched Amstel Wheat Bier, an authentic European wheat beer brewed with Amstel’s signature craftsmanship and a brewing tradition that began over 140 years ago, to the U.S. market. (more…)
Beer drinkers leave established beer brands for microbrews
For decades they beers made by Miller and Coors were ranked as favorites across the country, and now sales for those same brands are falling. (more…)
United Breweries launched Heineken in India
Heineken, the global beer brand has been launched in India by United Breweries. United Breweries announced the launch of locally brewed and bottled Heineken®beer from their brewery in Taloja, near Mumbai. (more…)
Heineken launches 2011/2012 UEFA Champions League campaign
Premium international beer brand Heineken® today announced the launch of its new campaign for the forthcoming 2011/12 UEFA Champions League season, titled ‘Legendary Football’. (more…)