Diageo, makers of famed stout brand Guinness, is trying to make a big splash in the jam-packed US beer market with the entry of its latest product, Guinness Black Lager. (more…)
Why has per-capita consumption of beer in the past three decades declined some 15%? (more…)
Here’s a game you can play the next time you go for a pint: offer the price of a pint of English ale to any fellow drinker who can name the world’s best-selling beer brand. Heineken, perhaps? Or Carlsberg? Maybe Budweiser…? (more…)
The biggest spending brand in U.S. beer has put its advertising account up for review as Bud Light is soliciting ideas from half a dozen different agencies, Advertising Age reports. (more…)
Heineken® has opened entry to an exciting global design project that invites emerging designers from New York City, S?o Paulo, Tokyo and Milan to become part of a creative journey to collaborate on, conceive and produce a pioneering nightclub. (more…)
Carlsberg has announced a three-season deal to be the official beer of Arsenal Football Club. (more…)
MillerCoors LLC, a joint venture between Molson Coors Brewing Group Inc. (TAP) and SABMiller PLC (SBMRY, SAB.JO), is discontinuing its MGD 64 Lemonade after less than three months on the market. (more…)
United Breweries introduced locally brewed and botted Heineken lager in Mumbai and Pune this month and will roll it out across 7-10 other markets by the year end, the company said. (more…)
Molson Coors has unveiled details of a 7.3m relaunch of its flagship Carling brand with new positioning, packaging and a sub-brand as it looks to shore up its share of a declining market. (more…)
A chain of brand restaurants Pilsner Urquell Original Restaurant (PUOR) is growing and is now reaching other continents. The first Pilsner Urquell Original Restaurant in Asia opened its doors to guests in Hanoi, in the capital city of Vietnam. Pilsner Urquell has already a lot of fans in Vietnam, and only in 2010 Plze?sk? Prazdroj exported here over 1,500 hectolitres of the lager from Plze?, that is a third more than the previous year. For many years it exported only
cans, however this year Vietnam will receive beer barrels. (more…)
