Budweiser Budvar to launch Facebook campaign
Czech Brewer Budweiser Budvar has launched its first Facebook campaign to highlight the taste difference between Budvar Original and American Budweiser. (more…)
Czech Brewer Budweiser Budvar has launched its first Facebook campaign to highlight the taste difference between Budvar Original and American Budweiser. (more…)
Snow Beer is worth 46.368 billion, and was ranked 29th in “the leader board of the most valuable Chinese brands,” which was released in the 2011 (8th) Global Brand Conference and Top 500 Valuable Chinese Brands Press Conference recently. (more…)
Heineken UK is launching a bottled, premium version of its Foster’s lager in the off-trade to go head-to-head with brands such as Budweiser and Stella Artois. (more…)
SABMiller plc [SAB:LSE/SAB:JNB] announces that it has entered into a distribution agreement with the Van Steenberge brewery in Ertvelde, Belgium, to distribute SABMiller’s first Belgian beer in select markets. (more…)
Anheuser-Busch InBev has lined up a push for Stella Artois in China as it looks to up the presence of its global beer brands in the country. (more…)
The world’s fourth largest brewer Carlsberg is positioning strong beer in the premium segment, a market so far restricted to mild beer. The Danish company will brew Carlsberg Elephant, a super premium beer to bet on strong beer which accounts for the lion’s share of the market. (more…)
Miller Genuine Draft lager will be making its way down south this July, following its success in Scotland over the past few years. (more…)
Corona Extra has begun a ?5m campaign to bring ‘a taste of Ibiza Spirit’ to UK pubs.
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SABMiller has been cheered as a darling of international sin stocks. Stephen Cranston traces how Graham Mackay turned a local brewery into a R400bn global empire (more…)
Carlsberg recently announced that is has changed the recipe of its lead brand. As part of its rich heritage in scientific discovery and the continuous aim to improve the quality of its beer, a new strain of barley, Null-LOX barley, has been developed and is being rolled out across Carlsberg’s markets. (more…)