Pivnoe Delo
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Carlsberg Group

Chinese consumers demand premium beer products

The Chinese beer market is the world’s largest, yet it is experiencing negative volume growth after growing continuously for the past 24 years, according to China Alcoholic Drinks Association (CADA). Industry insiders say domestic beers have to look for new … Continue reading

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China. In 2015, Chongqing Brewery (part of Carlsberg Group) incurred losses of 65.6784 million yuan

According to the results of 2015, the sales of Chongqing Brewery Co., LTD have decreased by 5.55% compared to 2014 to 989.5 million litres.

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Carlsberg brings international brand to Viet Nam

Carlsberg Vietnam officially introduced Tuborg, its premium international beer, to Viet Nam on Friday. Tuborg is the number one brand of beer by volume in the Carlsberg Group portfolio, and is sold in more than 70 countries and continues to … Continue reading

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The domestic market has been divided among five major brewers of China

The Chinese beer market is controlled by five major producers: Snow Beer, Tsingtao, Anheuser-Busch InBev, Yanjing and Carlsberg. Due to the short shelf-life of beer, high transport costs and regional characteristics the brewing companies seek first to consolidate its position … Continue reading

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China. Carlsberg builds a new brewery in Sichuan Province

Yesterday, a groundbreaking ceremony for the construction of a new brewery Chongqing Brewery Yibin Co., Ltd was held in Gao Jie Industrial Park of Yibin. Chongqing Brewery Yibin Co., Ltd. is a subsidiary of Chongqing Brewery Co., Ltd. in the … Continue reading

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China. What brands are more appreciated in the beer market?

On 24 March, the Xinhua News Agency released an annual report “Food Brand Reputation 2015”. Tsingtao Beer, Snow Beer and Yanjing received the highest index IWOM among beer brands.

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Lehmann to take over the helm at Carlsberg Malaysia

Carlsberg Brewery Malaysia Bhd has appointed Lars Lehmann as managing director effective July 1 to replace Henrik Juel Andersen, who has been appointed to a senior position in Carlsberg A/S.

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Heineken aims to be market leader in Myanmar by 2020

Heineken intends to become the market leader in Myanmar’s beer market by 2020, confident that it can beat local and foreign products in one of the biggest emerging markets in the Asia Pacific region.

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Carlsberg aims to strengthen position in India — CEO

Danish brewer Carlsberg said on Wednesday it swung to a pretax loss of 1.73 billion Danish crowns ($261.8 million) in 2015 after it booked impairment and restructuring charges of around 10 billion crowns, mainly in the third quarter.

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Danish brewer Carlsberg unveils new plans to promote growth in Asia

Danish brewer Carlsberg on Wednesday announced new strategic plans to strengthen its core business and capture growth opportunities.

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