Indian Craft Beer ‘Bira 91’ Gets Venture Backing After Viral Success

Indian Craft Beer ‘Bira 91’ Gets Venture Backing After Viral Success
  • Reading time:6 min(s) read

Just a decade ago, practically the only bars in India were dark, male-only dens where red-eyed drinkers glowered over glasses of so-called Indian-made foreign liquor, aka IMFL. But rising incomes and a new generation of hip, young drinkers have changed all that. These days, the key Indian demographic for a host of alcohol brands and bars is the under-30 set, and craft beer is fast becoming the cutting-edge offering in the premium segment. Just ask Ankur Jain, who’s pioneering the adoption of bottled craft beers in bars and liquor shops, including his own Bira 91. (more…)

China. Brewed in Beijing

China. Brewed in Beijing
  • Reading time:5 min(s) read

The tap list at Jing-A Brewing in Beijing is unlike any bar you’ve ever been to. The Worker’s Pale Ale, Flying Fist IPA and Mandarin Wheat selections are the first indications that this won’t be your ordinary happy hour. (more…)

China Embraces Craft Beers, and Brewing Giants Take Notice

China Embraces Craft Beers, and Brewing Giants Take Notice
  • Reading time:6 min(s) read

When Jin Xin first started selling imported premium beer a decade ago, his bar manager predicted that it would take a month or two just to sell a single case. But within a few years business picked up, and soon customers started frequenting the bar for its India pale ales and other European beers. (more…)

China. Craft Brewing in Hong Kong Draws on Local Flavors

China. Craft Brewing in Hong Kong Draws on Local Flavors
  • Reading time:9 min(s) read

Rohit Dugar is a humble man. So when he opened a bottle of Tàisuì and offhandedly said, “There’s almost no beer like this in the world,” he wasn’t bragging about his creation. He was merely stating a fact. (more…)

Craft beer brewers bet big on India market

  • Reading time:4 min(s) read

The cult around microbreweries and craft beer is growing. Once you have had this, you will never have that yellow fizzy industrial stuff they call beer, says craft beer evangelist and entrepreneur Greg Koch as he extolls the virtues of crafted beer. The craft beer brewing fraternity from Mumbai and Pune swore to fight for independence from boring ‘industrial beer’ and introduce people to the flavours of real beer made by real people. (more…)

UK. Himalayan Monkey brewer adds second “Indian beer”

UK. Himalayan Monkey brewer adds second “Indian beer”
  • Reading time:3 min(s) read

East End Foods, the creator of Himalayan Monkey, has announced the release of a second authentic Indian bottled beer.

Shimla joins Himalayan Monkey – the craft beer designed to pair with spicy foods, which FoodBev first reported on back in June – in being released for general sale this month. (more…)

China. Tsingtao Brewery has launched IPA Craft Beer

China. Tsingtao Brewery has launched IPA Craft Beer
  • Reading time:1 min(s) read

On 2Tsingtao5 December 2015, the Chinese Tsingtao Brewery presented its own version of the famous craft beer Indian Pale Ale. The degustation of new beer for the Chinese was held in Tsingtao community living room and became an important event for everybody who likes it. (more…)

China’s new-found thirst for real ale has British brewers and Chinese entrepreneurs cashing in

China’s new-found thirst for real ale has British brewers and Chinese entrepreneurs cashing in
  • Reading time:7 min(s) read

British businessman Peter Bloxham thought Christmas had come early when Chinese president Xi Jinping sat down in David Cameron’s local pub to sup a pint of Greene King real ale. Days later the phone was ringing off the hook with punters wanting to know where they could buy the beer that ‘Dada Xi’ – as the Chinese leader is affectionately known – was seemingly so fond of. (more…)