Coke looks set to follow up on beer market

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COCA-Cola Amatil has given its strongest signal yet that it will push back into the beer market after selling out of its Australian joint venture with global brewing powerhouse SABMiller. (more…)

SABMiller looks to boost global integration

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SABMiller is looking to bolster the effectiveness and coordination of its global marketing activity with the appointment of WPP veteran Jim Taylor to lead integration. (more…)