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Erdinger Alkoholfrei Beer a sports drink for athletes

A BAVARIAN brewmeister is touting its no-alcohol beer as the latest sport drink for athletes, handing it out at the finish line of sporting events and touting its regenerative benefits, FOXNews.com reported Monday.
Unlike Gatorade, Erdinger Alkoholfrei is served up with a frothy head. And it comes in one color, a golden hue.
The company claims the beer helps athletes recover from workouts as it is isotonic and vitamin-rich.
The drink was handed out to athletes after they competed at the World Cup biathlons held in Maine this month.
"It's a very healthy product," said the brewery's US manager Glenn McDonald, according to the Seattle Times.
"Overseas, it's very popular. It's the No. 1 non-alcohol beer in Germany."

22 Feb. 2011

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