Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
African tax forum dissects SABMiller
It believes the move marks the beginning of a period of greater scrutiny of the tax position of multinational companies operating in Africa.
The decision to discuss SABMiller at the forum meeting, which is to be held in Cape Town on June 28, appears to have been prompted by a critical report written by ActionAid, which was released last year. Martin Hearson, the author of the report, which accused SABMiller of depriving African countries and India of substantial amounts of tax income as a result of its aggressive tax management policies, has welcomed the meeting.
He said this meeting represented a positive step in attempting to redress the resource imbalance between powerful multinational companies and individual African countries. Hearson said it was very encouraging to see the effort that was being put into building capacity among the tax authorities in Africa.
“This will be the first time African countries are meeting to discuss one case… Given the imbalance of resources and power between the multinationals and individual tax authorities, it is very positive to see the tax authorities working together like this.”
He believed it would lead to “a very different environment in Africa. We will find tax avoidance and evasion will come under increasing scrutiny.”
A spokesman for SABMiller said that the company had not been invited to participate in the meeting and that the brewer was unsure as to whether or not it was going to be discussed during the meeting.
Forum executive secretary Logan Wort told the Wall Street Journal last week that the forum’s mission was to train and provide technical support to tax officials in member countries so they could plug tax “leakages”.
He said there was no witchhunt. “The meeting doesn’t mean action will be taken against SABMiller.” Wort was not available for comment.
Hearson welcomed calls for the Group of 20 (G20) countries to require improved disclosure by multinational companies listed in their jurisdictions. He said any company listed in one of the G20 countries should be required to disclose details of profits earned and tax paid in each country it operated in.
ActionAid’s report on SABMiller claimed the beer group’s tax avoidance measures cost four African countries and India as much as ?20 million (R217m) a year.
SABMiller rejected ActionAid’s allegations and said it did not engage in aggressive tax planning. Its shares fell 1 percent to R236 on Friday.
21 Jun. 2011