Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
MillerCoors may have to halt Minnesota sales
MillerCoors, the second largest brewer in the United States, failed to get its brand license to sell 39 brands in Minnesota renewed before a government shutdown over a budget impasse began with the new fiscal year on July 1.
"Without that brand label registration, their distribution and sales aren't allowed to continue," Doug Neville, a state public safety department spokesman, said.
The registration allows the manufacturing, distribution and sales of the MillerCoors brands in the state, meaning that they would also have to be pulled from liquor stores, bars and restaurants where they are sold, Neville said.
"We reached out to MillerCoors to talk to them about their brand label registration being expired and requested from them a plan to discontinue distribution and sales of their products in the state," Neville said. "We are hoping within a couple of days to have a clear idea what that looks like."
Samuel Adams brewer Boston Beer Co Inc's (SAM.N) registration is good until the end of the year, according to a company spokeswoman. Budweiser brewer Anheuser-Busch InBev (ABI.BR) did not have an immediate comment.
MillerCoors spokesman Julian Green said on Wednesday the company was working with the state to resolve the situation.
"With 39 brands at stake in one of our largest markets in the country during the most important selling period, in the summer, we do not take the business of ensuring proper state licenses lightly," Green said.
Green said MillerCoors had filed paperwork to renew the three-year brand licenses by the June 13 due date, actually overpaying initially, and submitted a second check by June 27. The renewal was never issued and neither check was processed, he said.
The renewal fees amount to $30 per brand, or $1,170. MillerCoors' beers range from Miller Lite and Coors Light to Blue Moon, Peroni and Pilsner Urquell.
"We believe it is unfortunate that we and other state licensees including retailers and other brands are being impacted by the state shutdown when we followed all applicable laws," Green said.
14 Jul. 2011