Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Senior management appointment at Miller Brands UK
Mr Haigh was appointed as Managing Director of Kompania Piwowarska in June 2009. He joined SABMiller in 2005 as Managing Director of its European Export Division, where he tripled the division's lager volumes in his first three years and set up successful operations in Spain, Sweden, Austria and France.
Alan Clark, Managing Director, SABMiller Europe, commented: "I am delighted that Gary will be taking the helm at our strong and growing Miller Brands business. The UK team will benefit from his experience in the beverages industry and his proven track record in establishing and building premium import beer brands in European markets."
Gary Haigh, currently President of Kompania Piwowarska, commented: "The UK's appetite for premium beer continues to grow, making this an exciting market. I look forward to building on Miller Brands' strong growth trajectory in the UK and contributing to its future growth."
In the twelve months to 31 March 2011, Miller Brands' lager volumes rose by 23%. All brands in the UK portfolio recorded double digit growth, with Peroni Nastro Azzurro growing volume 21% in the context of a premium lager sector which grew only marginally.
Gary Haigh will assume the role of Managing Director, Miller Brands, in mid-September 2011. Rob Priday, currently President of SABMiller's Peruvian subsidiary, Backus, will succeed Mr Haigh as President of Kompania Piwowarska in October 2011.
24 Aug. 2011