Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
New name, same great innovations
Now part of Pentair, the former Norit Clean Process Technologies companies, Haffmans, Norit Process Technology, S?dmo and X-Flow present themselves at the Brau Beviale 2011 with an even broader, more innovative and deeper array of products. Pentair Food & Beverage’s booth 6.321 will focus on latest innovations and proven solutions that help breweries and beverage producers assure product quality, reduce operating costs and support a sustainable future. In addition, customers and business partners will gain an insight on Pentair’s service capabilities, including remote service as a secure tool to reduce plant downtime.
Quality Assurance – Process Excellence
Pentair Haffmans’ wide range of state-of-the-art quality control equipment provides brewers and beverage producers with optimal process control. At Brau Beviale 2011, Pentair Haffmans will showcase an innovative modular design of the In-line CO2 Gehaltemeter and the new In-line O2 Gehaltemeter OGM Ultra Pure. The OGM Ultra Pure measures the oxygen (O2) content of ultra pure carbon dioxide (CO2) gas, which makes it especially suitable for use in CO2 recovery plants.
Pentair S?dmo will present its new overflow valve series, DSV Complete mix proof valves and IntelliTop 2.0® control unit, all of which contribute to a highly efficient and advanced operation. With innovative concepts for high gravity brewing Pentair S?dmo opens up new possibilities for brewers to increase brewing capacity without investing in brew house, tank or filter capacity expansion.
Reduce Operating Costs and Support a Sustainable Future
Reducing a plant’s water footprint is one of the hot topics in the brewing and beverage industries. Pentair Process Technology sets the standards with the third generation Beer Membrane Filtration (BMF) system. With the BMF-18, the back flush is a soak flush that significantly reduces water consumption while achieving the same result. The BMF-18 also has the ability to reuse chemicals in the cleaning procedure, which reduces the chemical consumption by 30 percent. Both improvements are part of any BMF-18 delivered today and are available as retrofit packages for existing filter lines.
Another product highlight is Pentair Haffmans’ gas washer that helps reduce water consumption in the CO2 recovery process by 70 percent. In addition, Pentair will present state-of-the-art water management solutions, including aerobic and anaerobic membrane bioreactor (MBR) technologies, for the brewing and beverage industries.
From Waste to Energy
Using renewable energy sources is a sustainability hot topic that Pentair is addressing. Pentair Haffmans’ state-of-the-art biogas upgrading technology makes it possible to recover 100 percent of the methane, thus eliminating the environmentally harmful ‘methane slip’ that usually occurs when other upgrading techniques are used. In addition, the recovered CO2 by-product can be sold as a useful product.
Learn more about Pentair’s latest innovations and proven solutions that assure product quality, reduce operating costs and support a sustainable future at Brau Beviale, Booth 6.321.
ABOUT PENTAIR, INC.
Pentair (www.pentair.com) is a global diversified industrial company headquartered in Minneapolis, Minnesota. Its Water Group is a global leader in providing innovative products and systems used worldwide in the movement, treatment, storage and enjoyment of water. Pentair’s Technical Products Group is a leader in the global enclosures and thermal management markets, designing and manufacturing thermal management products and standard, modified, and custom enclosures that protect sensitive electronics and the people that use them. With 2010 revenues of $3.0 billion, Pentair employs more than 14,000 people worldwide.
Pentair Food & Beverage
Sjoerd van der Sterren, Marketing Manager
T +31 77 323 23 35
E [email protected]
28 Oct. 2011