Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
India. Shares of liquor makers fall as Goa plans to ban alcohol consumption in public places
In the past one year, Kerala and Bihar have put in controls on alcohol sales.
United Spirits, the world's secondlargest spirits company by volume, fell almost 4% to end at Rs 2591.60 on Wednesday. United Breweries dropped 1.16% to close at Rs 774.45.
Pioneer Distilleries, a subsidiary of United Spirits based in Maharashtra, declined 1.29% to Rs 230. Associated Alcohol and Breweries slid 6% to close at Rs 167.40.
"The ban is on the selling of unauthorised liquor not on alcohol so it is just a sentiment. Had it been that liquor cannot be sold in restaurants and shacks, it would have been a problem for Goa," said Yogesh Nagaonkar, fund manager - portfolio management services at Bonanza Portfolio.
Analysts said there is uncertainty about the reaction of other states to the restrictions by Kerala and Bihar as many states go to polls in the next year or so.
"The sentiment is extremely negative for liquor stocks," said an analyst with a foreign brokerage. "The problem is one state implements and the others replicate."
"Goa is a beer drinking hub. So United Breweries and United Spirits will definitely be impacted," he said.
28 Jan. 2016