Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
India. Finally, Tamil Nadu administration shuts seven Tasmac shops
When the Tasmac shop located at Perur Chettipalyam was shut by the district administration, the entire area celebrated the event like a festival. Crackers were burst, functions were held and sweets were distributed.
"We feel like we are liberated after 15 years. We have been protesting for several years. Last June, more than 400 women united to protest against the shop. Every time we visited the temple, the medical shop or returned home, we were humiliated by these men who passed lewd comments about us. We are glad that it will all come to an end now," said R Padmavathi who has been residing at Perur Chettipalayam for over 20 years.
Residents of other areas were also happy and grateful to the administration. A woman whose 25 year-old son was a regular visitor to the Tasmac shop in Cheripalayam said, "Though, this would not stop my son from consuming alcohol, it will at least stop him from visiting the shop every hour," said the woman who did not want to be named. The district administration officials said that since most of these shops were in a dilapidated condition and located in areas where there were schools, temples and shops, the shops were shut down.
A Radhika, district secretary of All India Democratic Women's Association (AIDWA) said that their job was not over yet. "We have petitioned the district collector to close down many other shops that are located in prime areas near schools and temples. There is a Tasmac shop functioning at Kamarajapuram in Ganapthy, one at Udayampalayam, Karamadai and Sundarapuram which should also be shut down. We were told that these shops will also be shut down within a month. We are hopeful that action is taken as soon as possible," she said.
10 Mar. 2016