Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Vietnam. Government to review appointment of Sabeco Deputy CEO
The Deputy PM asked MoIT to inform VAFI of the results of its review and then report to the Office of the Government before July 30.
VAFI Deputy Chairman Nguyen Hoang Hai told VET that the direction from the Deputy PM would accelerate the investigation and its results would come soon.
“We reaffirm that our allegations are correct and convincing,” he added.
He also told VET that on June 21 the association sent documents to MoIT and the State Securities Commission asserting that Mr. Vu Quang Hai, the son of the former Minister of Industry and Trade Vu Huy Hoang, was not eligible to take on the position of Deputy CEO of Sabeco.
The documents also indicated that Mr. Vo Thanh Ha, who is now Chairman and CEO of Sabeco and the representative of State capital in the beverage maker, is also not eligible to be a Board Member.
Chairwoman of the National Assembly’s Judicial Affairs Committee Le Thi Nga said that negative public opinion has increased regarding certain officials in some ministries.
“It is not difficult to determine whether they are eligible to take up positions,” she said on July 11, adding that the government should coordinate with the Central Committee’s Inspection Commission to clarify the matter.
As VET reported on June 14, VAFI called for the dismissal of Mr. Hai as Deputy CEO of Sabeco due to his inexperience and the “illegality” of his appointment.
It said that the appointment was contrary to current State regulations and asked MoIT to look into the issue.
Regarding the equitization of MoIT enterprises, VAFI believes there are problems in the Hanoi Alcohol and Beverage Corporation (Habeco) and Sabeco being equitized nearly eight years ago but not yet moving under the management of the State Capital Investment Corporation (SCIC), as requested several times.
Responding to VAFI, Minister of Industry and Trade Tran Tuan Anh directed relevant agencies in mid-June to review the appointment of Mr. Hai as Deputy CEO of Sabeco.
Sabeco has charter capital of VND6.4 trillion ($288 million), with State capital accounting for 89.59 per cent.
Mr. Ha, who was appointed as the representative of State capital in Sabeco, has been Chairman and CEO since January 1 this year.
According to Sabeco’s business report, in the first four months of this year beer consumption reached 517 million liters, an increase of 17 per cent over the same period of 2015.
Its pre-tax profit was estimated at VND1.25 trillion ($56.2 million), down 27 per cent year-on-year.
12 Jul. 2016