Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Analysis of beer market in China
China’s transition to a “new normal” reality backfired on the brewing industry unexpectedly. Stagnation and subsequent market decline resulted from dynamic social and economic changes. There has emerged a “two speed” market where the medium class significance is growing, yet the share of main beer consumers, “blue collar” is decreasing. Also the inflow of consumers is shrinking, as demographics stopped being a growth driver. Finally, beer is giving way to other alcohol drinks....
India. Canadian beer brand 1793 KROY to be launched in Mumbai, Chennai & Goa
Azim Capital is the funding institution behind the global operations of the Toronto-based brewing firm.
Jack Azimi, who heads it, said, “Our timing could not be better. In financial year 2014-15, the beer market in India grew to a staggering 22.3 million hectolitre (i.e. 100 litres), which roughly translates to 286 million cases.”
“Hence the future of beer consumption in India is a toast for the brewers,” said Mike Azimi, another partner in the firm. The size of the beer market has doubled every five-and-a-half years.
“Focusing on Asia is our core strategy because a majority of the world’s population resides there. India, simply because of its flourishing economy and young population, which is our major target segment,” said Jack Azimi.
The beer would be launched in India by Kanoe Impex first and then in 32 countries around the globe. The company would target Chandigarh in the second phase and plans to start outlets all over India in a phased manner in the current financial year.
7 Sep. 2016