Japanese beer firms make headway in South Korea

  • Reading time:2 min(s) read

Japanese beer is becoming increasingly prominent in South Korea, where its popularity is growing mainly among young people due to its deeper flavors and finer beer head than domestic brews. (more…)

Beer trouble: Why South Korea’s local brewers are crying foul

  • Reading time:3 min(s) read

Beer imports surged 43 per cent last year in South Korea, as consumers, among the most enthusiastic beer drinkers in Asia, move beyond often-bland local lagers.

South Korean beer drinkers are drinking to the more robust flavours of imported brands, encouraged in part by attractive discounts for multi-packs – so much so that local brewers are crying foul over pricing tactics and have asked for government help. (more…)