Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Falling beer sales dent Foster’s result
The brewer made just over $312 million in the six months to the end of December, down 12 per cent on its profit for the same period the year before.
The group's chief executive, Ian Johnston, says the Australian beer market has underperformed this year, which may be due to the unwinding of government stimulus measures.
"The emergence of a more subdued consumer environment and exceptional weather conditions reduced volume in the first half," he said.
"This was exacerbated as the market measures itself against unusually high beer market volume in the previous period that benefited from stimulus payments and lower interest rates."
The company is separating its beer and wine businesses and it expects the de-merger process to be completed by May.
Mr Johnston says the move will be good for both of the individual entities.
"Two years on from this wine strategic review, we are a very different company," he said.
"As a board and a management team we are convinced that the wine and beer businesses are in the right shape to take the next natural step in this transformation. The de-merger is a catalyst for an even better performance."
Shareholders will vote on the split in April, to receive one share in the new wine business for every three Foster's shares they currently own.
15 Фев. 2011