Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Brazil’s Ambev to invest $1.5bn in new factories
The S?o Paulo-based company, a subsidiary of Anheuser-Busch InBev, posted a 26 per cent rise in net profits to R$7.56bn from R$5.99bn in 2009 on a 9 per cent rise in net revenue to R$25.23bn.
However, volumes slowed in the fourth quarter and could continue to slow this year as a result of heavy rains and the effects of recent price increases, the company said on Thursday.
Jo?o Castro Neves, chief executive, also expressed caution about efforts by Brazil’s government to tame inflation through more conservative spending.
“There are some pros and cons (for 2011),” Mr Castro Neves told analysts and reporters on Thursday. “A clear pro for 2011 is the low unemployment figure – the lowest we’ve ever had in Brazil.”
But he added that the government’s decision not to deliver any real increase to the minimum wage this year could put people off spending more on beer or the company’s other offerings, such as Pepsi and the popular Guaran? soft drink.
8 Мар. 2011