Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Kirin To Hike Beer Output During Summer To Make Up For Quake-Damaged Plant
Damaged by last month's massive earthquake and tsunami, the beer-making unit of Kirin Holdings Co. (2503.TO) has halted operations at its brewery in the city of Sendai. The March 11 disaster damaged four of 15 large beer storage tanks. The brewery's packaging facilities and warehouse were flooded due to the tsunami. But key parts of the brewery, including much of the equipment, weren't damaged.
Although details haven't been worked out, Kirin believes a production increase at other breweries will be sufficient to make up for the lost output in Sendai.
Kirin hasn't specifically decided when to resume operations at the plant, the spokesman said. But he quoted brewery President Koichi Matsuzawa as saying Thursday the company aims to roll out a limited-time beer that uses hops made in neighbouring areas from the brewery in October, as it has done in the past.
Kirin's Sendai brewery has the capacity to turn out about 8% of its overall domestic output. The brewery ships beer mainly to prefectures in northern Japan.
8 Апр. 2011