Where is the non-alcoholic beer market heading to? Companies and brands. Baltika as a democratic leader. Heineken – how do you shake up the market and shove up the competitors. AB InBev Efes – premium corner. Non-alcoholic import beer. Non-alcoholic beer - Who drinks it? General conclusions. Summer beer. ...
“Catalogue of Russian Beer Producers 2020” includes 1285 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft breweries.This issue has 171 more breweries compared to 2018 (155 business have been excluded and 326 have been included).Starting from 2019, FTS has been publishing data on excise payments by brewers (delayed by 1.5 years), that can be translated into beer equivalent for most of producers.Depending on the volumes, we ranked the brewers that provided information by 6 groups (see pic.). At one end of the production spectrum there are 2/3 of breweries outputting less than 10 thousand decaliters. Their net share amounts to as little as 0.2% of the total beer output volume. On the other end there are 6 federal groups accounting for almost 80%. ...
Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
Guinness brings bottled Black Lager to the US
With the US launch of the new product nearing, Guinness’ master brewer Fergal Murray is a man with beer on his mind. He recently sat down with The Irish Emigrant at Boston’s Westin Hotel for a chat about the new bottled product.
“When served ice cold, it’s effervescent and crisp like a natural lager,” Murray says of Black Lager, which is light and crisp with a hint of malt and a slight hop finish.
“Then you get that wonderful back of the throat character that is unique to Guinness.”
The lager, which will have a dark black color and a 4.5% ABV, is packaged in 11.2 oz bottles with blue and silver accents. Murray sees it as taking Guinness down a road it has not yet traveled, with the US seen as an ideal launch pad as craft beers enjoy a renaissance here.
His enthusiasm for all things Guinness should come as no surprise, having spent some 28 years brewing “the black stuff.” Asked how he landed a job most could only dream of, he says it was not expected.
“I got a job back in the ‘80s,” he said of a time when not many Irish were finding things easy. “It was a tough time in Ireland and I was very lucky to get a job at the brewery. From there, the magic of St. James’s Gate took over.”
St. James’s Gate, of course, is the legendary Dublin site where Guinness is made. According to lore, Arthur Guinness signed a 9,000-year lease for the brewery in 1759 at ?45 per year; some call it one of the shrewdest business decisions in history.
These days, Murray sees himself as more of an ambassador for Guinness, but says he does miss the hands-on aspect of brewing. Genuinely excited about the launch, he says he cannot wait to see how people react to Guinness Black Lager.
Asked if the new beer will “travel”, he elaborated on how it won’t change as it makes its way across the globe, but might taste slightly different in Ireland, for obvious reasons.
“When you come to the home of Guinness, your expectations naturally rise,” he said of the effect surroundings can have on the palate. “Your senses are a bit more aware. It’s like drinking Burgundy while in the Burgundy region of France or having tequila in Mexico.”
Guinness Black Lager, to be enjoyed ice cold straight from the bottle, will launch across the US in September, with pricing in line with other premium import beers.
31 Авг. 2011