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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

U.S. Sept. Beer Shipments by State: Summary

Beer shipments by state fell in September, according to the Beer Institute.
Beer shipments fell to 17,541,000 barrels in September.
===========================================================================
Sept. Aug. July Sept. 2011 Sept. 2010 Sept.
2011 2011 2011 % of Total % of Total YoY%
===========================================================================
Total Barrels 17,541 18,931 17,853 100% 100% 2.2%
% Change -7.3% 6.0% -9.8% n/a n/a n/a
---------------------------------------------------------------------------
California 2,025 2,080 1,881 11.54% 10.87% 8.5%
Texas 1,677 1,781 1,546 9.56% 9.56% 2.2%
Florida 1,024 1,026 1,033 5.84% 5.97% -0.1%
New York 894 1,084 968 5.10% 5.26% -1.0%
Pennsylvania 750 879 803 4.28% 4.29% 1.8%
Illinois 721 815 774 4.11% 4.11% 2.3%
Ohio 715 788 704 4.08% 4.11% 1.4%
Michigan 528 599 579 3.01% 2.85% 7.9%
===========================================================================
Sept. Aug. July Sept. 2011 Sept. 2010 Sept.
2011 2011 2011 % of Total % of Total YoY%
===========================================================================
North Carolina 522 547 564 2.98% 2.96% 2.7%
Georgia 476 499 485 2.71% 2.75% 0.8%
Virginia 471 477 451 2.69% 2.70% 1.7%
Missouri 387 386 369 2.21% 2.20% 2.5%
Wisconsin 383 427 494 2.18% 2.19% 1.7%
New Jersey 380 453 432 2.17% 2.40% -7.8%
Arizona 372 404 358 2.12% 2.06% 5.3%
Massachusetts 368 404 371 2.10% 2.04% 4.8%
Tennessee 360 346 329 2.05% 1.92% 9.1%
Indiana 338 383 344 1.93% 1.77% 11.5%
Washington 336 423 355 1.92% 2.08% -5.8%
South Carolina 310 317 310 1.77% 1.75% 3.2%
Louisiana 300 306 282 1.71% 1.75% 0.0%
Colorado 293 323 314 1.67% 1.69% 0.7%
Minnesota 285 305 342 1.62% 1.57% 5.6%
Alabama 276 293 309 1.57% 1.75% -8.0%
Maryland 265 316 278 1.51% 1.64% -6.1%
===========================================================================
Sept. Aug. July Sept. 2011 Sept. 2010 Sept.
2011 2011 2011 % of Total % of Total YoY%
===========================================================================
Oregon 241 262 256 1.37% 1.37% 2.2%
Kentucky 227 222 201 1.29% 1.16% 14.0%
Iowa 219 216 210 1.25% 1.19% 7.0%
Oklahoma 196 214 223 1.12% 1.18% -3.0%
Mississippi 192 195 191 1.09% 1.11% 1.1%
Nevada 183 215 185 1.04% 1.17% -9.0%
Arkansas 167 144 151 0.95% 0.84% 15.2%
Kansas 157 172 173 0.90% 0.90% 2.0%
Connecticut 150 143 192 0.86% 0.90% -2.5%
Nebraska 139 139 125 0.79% 0.78% 4.0%
New Mexico 132 153 140 0.75% 0.82% -6.3%
West Virginia 125 133 130 0.71% 0.68% 6.5%
New Hampshire 113 136 120 0.64% 0.67% -2.2%
Utah 98 110 106 0.56% 0.57% -0.7%
Maine 92 108 96 0.52% 0.56% -4.5%
Hawaii 89 78 69 0.51% 0.44% 17.1%
Montana 81 96 88 0.46% 0.51% -6.6%
===========================================================================
Sept. Aug. July Sept. 2011 Sept. 2010 Sept.
2011 2011 2011 % of Total % of Total YoY%
===========================================================================
Idaho 80 96 96 0.46% 0.53% -12.0%
Delaware 63 76 75 0.36% 0.37% -0.5%
South Dakota 61 62 70 0.35% 0.36% -1.0%
North Dakota 58 64 63 0.33% 0.32% 4.9%
Rhode Island 57 57 60 0.32% 0.35% -3.9%
Vermont 50 50 44 0.29% 0.27% 7.2%
Alaska 40 45 36 0.23% 0.29% -19.7%
Wyoming 38 44 41 0.22% 0.22% 1.1%
DC 37 40 37 0.21% 0.20% 6.4%
===========================================================================
Note: Data in thousands of barrels of beer.

25 Окт. 2011

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