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Global hop market

A local alternative to mass beer suggested by independent brewers has been successful and is now altering the global market. Beer is becoming more diversified, so transnational companies have to accept the new game rules and to switch focus to young and fast growing markets. All these processes increased the demand for aroma and bitter hop as well as their acreage expansion on two continents. However now there appeared a downward trend of alcohol consumption in the world, so even special sorts can soon turn to be sufficient. In this connection the dynamic American hop market is already facing some problems. EU hop producers have become more cautious, they are not racing to exceed the demand and look forward with more confidence, judging by the contract terms. 

Hop Market in Russia

Germany still dominates the Russian market, yet over the recent two years one has been able observe a continuous success of Czech hop suppliers. Their expansion and growing popularity of hops from the United States became the drivers of supplies growth in 2016 despite the preceding modest harvest crop in the EU, as well as the factor of relative stability in 2017. In this connection, in 2017, the ratio of the varieties continued to shift towards the aroma ones, and the supplies of Magnum hop and other alpha varieties were reduced. However, the import of bitter hop pellets is partially replaced by extracts, especially from the major beer manufacturers. Total volumes of alpha acid supplies, according to our estimation, decreased by approximately 5% and returned to the level of 2015. Barth Haas Group continues dominating the hop products market; HVG also increased its weight. At the same time, Morris Hanbury significantly reduced the supplies in 2017.

Dashen Brewery to open second facility

Ethiopia-based Dashen Brewery plans to open its second brewery in the central part of Ethiopia around Debre Birhan town, North Shoa Zone of Amhara Region.

The new facility will be the second brewery in Debre Birhan, joining Habesha Brewery Share Company. It is expected to bring the production capacity to close to one hectoliters from the current 750,000 hectoliters.

Dashen Brewery has submitted a request for 20 hectares of land with a project proposal sent to the Debre Birhan City Administration in December 2011 and gained the approval recently.

Dashen Brewery underwent a massive expansion since 1995, after its short-lived partnership with the French-owned BGI. It is now entering into a new partnership with a London-based Duet Group and Vasari Global to inject $90m to increase its production and distribution.

In September 2011, Dashen tried to acquire Meta Abo Brewery in a joint venture with the asset manager of Duet Group.

According to the company, the second brewery will create 1,400 jobs, 800 of which will be temporary.

14 Фев. 2012



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