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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

New Zeland. Beer ban follows brewery buyout

Secret Garden is dumping Dunedin-brewed Emerson's beer after the brewery was bought out by Lion Nathan last week.

However, fellow Blenheim bar Dodsons St Beer Garden owner Dietmar Schnarre said he would continue to pour the popular Emerson's Bookbinder Ale as long as it retained its quality.

Many bars specialising in craft beers renounced their loyalty to the Dunedin-brewed beer after the company announced its deal with Japanese drinks giant Kirin, which owns Lion Nathan.

Secret Garden co-owner Frank Walker said the Maxwell Rd bar stocked New Zealand craft beers and believed Emerson's no longer fitted the category.

"Lion Nathan is part of a huge global conglomeration and to be perfectly honest I think they will ruin it [Emerson's beer]."

They have not had Emerson's on tap for a few months and would no longer stock the bottled Emerson's range, instead introducing Christchurch-brewed Matsons beer, he said.

Matsons gives 20 cents to the Canterbury Earthquake Appeal for every 500ml bottle of Quake Lager sold.

Mr Schnarre said that while Lion Nathan's takeover of Emerson's had sparked heated debate among craft beer lovers, he would continue to stock it at Dodson's as one of their rotating range of craft draught beers.

"As long as the quality is retained, I will keep it. It's very popular."

Beer writer and international judge Geoff Griggs, of Blenheim, said it was understandable that bars which stocked beers from only independent brewers would disassociate from Emerson's following the change in ownership.

While some bars would drop the beer, Emerson's could become more widely available through Lion's distribution network.

"The flipside is that Lion now has access to one of New Zealand's greatest beers, and until Lion proves otherwise, I'm pretty optimistic about Emerson's future.

"Emerson's wouldn't have gone cheaply and the worst thing Lion could do would be to change the beer."

15 Ноя. 2012



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