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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

SABMiller bucks a declining UK beer market

SABMiller announces that its UK subsidiary, Miller Brands UK, has delivered another strong period of lager volume growth during its first half year ending 30 September 2012. Against the backdrop of a declining UK beer market (total beer volumes fell by 4.6% to the end of Septemberi) Miller Brands UK grew domestic volumes by 5% in the half with the performance being led by strong sales of Peroni Nastro Azzurro.

Total Peroni volumes in the UK grew by mid single digits and the brand had a particularly strong half in the on-premise draught channel where volumes increased at more than double that rate. The business also more than doubled volumes of Kozel, which is a 4% ABV Czech pilsner launched in the UK in 2010 and is available exclusively on draught in this country.

A further indication of Miller Brands' commitment to supporting the British pub industry is evidenced by the strong results of Pilsner Urquell draught, which has delivered double digit growth versus the previous year following extensive investment in on-trade promotions over the period.

Miller Brands Managing Director, Gary Haigh, says:
"Our growth in the on-premise draught channel, led by Peroni, is particularly pleasing and represents a bright spot in an otherwise challenging environment for the UK beer industry. Despite the British weather this summer, we had a good first half and our performance demonstrates the resilience of high quality, premium brands as far as the UK consumer is concerned."

22 Ноя. 2012



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