Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
India. Campaign against liquor shops in Tamil Nadu
Similar to its popular form of protests, it once again chose to highlight the evil of alcohol consumption through folk songs and street plays at a special anti-liquor conference here on Sunday. A large number of participants including woman and children, who came different parts of the State, cheered when song after song were sung by the members of Makkal Athikaram against liquor. A troupe from Kerala staged its show in support of the demand.
The speeches of various speakers revolved around the loss of innumerable lives due to addiction to liquor.
Some women, who lost their breadwinners due to alcoholism, narrated their tales. They blamed the government for making people addicts to generate revenue at the cost of lives of thousands of people.
C. Raju, State Coordinator, Makkal Athikaram, said in spite of innumerable protests, the government had not heeded to the demand of closing State sponsored sale of alcohol through TASMAC outlets. So, people should “use their power” to close the liquor shops.
Maruthaiyan, general secretary, People’s Art and Literary Association, Kaliappan of Makkal Athikaram, S. Kovan, who was arrested for penning a song against the State Government, among others spoke.
16 Фев. 2016