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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

India. Charging in excess of MRP for alcohol or beer not an offence: Kerala HC

Charging in excess of maximum retail price (MRP) for alcohol or beer served in a licenced hotel is not an offence in violation of legal metrology law, the Kerala High Court has held.

The ruling was given by justice Raja Vijayarghavan V after considering a petition filed by Beach Road, Kannur-based Hotel Savoy Bar through advocate Sumathy Dandapani.

A senior inspector of legal metrology department had conducted an inspection at Hotel Savoy Bar at Kozhikode on November 22, 2011 and it was found that Rs85 was charged for a beer instead of the MRP of Rs55. A case was registered against the hotel and its proprietors violating provisions of Legal Metrology Act of 2009 (section 18) and Legal Metrology (Packaged Commodities) Rules, 2011 (Rule 18.2)

Petitioner's counsel argued that terms of the licence granted by excise department clearly prohibits retail sale of liquor and that serving food and alcohol in the bar hotel's premises cannot be considered as a retail sale. Guests are provided with various amenities including comfortable seating, climate conditioning, bearers at his beck and call, music, snacks, etc. The hotel charges for the whole service, which is inclusive of the amenities provided, and it cannot be categorized as a retail sale, the counsel submitted.

Opposing this, public prosecutor Baby Thomas submitted that the petitioner has admitted to selling beer in excess of MRP and the allegations in the complaint prima facie make out a case.

Ruling in favour of the petitioner, the court said in the judgment, "The privilege as per the FL3 (bar) licence issued extends to the sale of foreign liquor for consumption within a room specifically approved for the purpose. The licence specifically stipulates that no liquor shall be sold for removal outside the hotel to anyone including residents of the hotel."

The transaction that takes place in the hotel or restaurant is service that includes serving alcohol or meals or both. The amenities provided to the customer is regarded as essential even as per the express terms of the FL3 licence issued by the excise department, the court said.

"The bill prepared by the petitioner is one and indivisible, not being capable by approximation of being split up into one for food and the other for alcohol or for the amenities provided to the customer. The said Bill would be prepared after consideration of the costs of alcohol as well but that would include the cost of all the other amenities given to the customer. The value-added services like the comforts of the restaurant such as climate conditioning, comfortable seating, snacks, service of bearer, toilet, drinking water, chilling of the alcohol etc., and also the meals, are part and parcel of service which is in reality the transaction between the parties," the court held while quashing the case against the hotelier.

11 Апр. 2016

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