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4-2017

Global hop market

A local alternative to mass beer suggested by independent brewers has been successful and is now altering the global market. Beer is becoming more diversified, so transnational companies have to accept the new game rules and to switch focus to young and fast growing markets. All these processes increased the demand for aroma and bitter hop as well as their acreage expansion on two continents. However now there appeared a downward trend of alcohol consumption in the world, so even special sorts can soon turn to be sufficient. In this connection the dynamic American hop market is already facing some problems. EU hop producers have become more cautious, they are not racing to exceed the demand and look forward with more confidence, judging by the contract terms. 

Hop Market in Russia

Germany still dominates the Russian market, yet over the recent two years one has been able observe a continuous success of Czech hop suppliers. Their expansion and growing popularity of hops from the United States became the drivers of supplies growth in 2016 despite the preceding modest harvest crop in the EU, as well as the factor of relative stability in 2017. In this connection, in 2017, the ratio of the varieties continued to shift towards the aroma ones, and the supplies of Magnum hop and other alpha varieties were reduced. However, the import of bitter hop pellets is partially replaced by extracts, especially from the major beer manufacturers. Total volumes of alpha acid supplies, according to our estimation, decreased by approximately 5% and returned to the level of 2015. Barth Haas Group continues dominating the hop products market; HVG also increased its weight. At the same time, Morris Hanbury significantly reduced the supplies in 2017.

India. Liquor stock dizzy as Tamil Nadu may follow Bihar on liquor ban

Shares of liquor distribution and distillery companies tumbled on Monday after Bihar imposed a blanket ban on the sale of liquor in the state and AIADMK promised a similar ban in Tamil Nadu.

Bihar's total prohibition comes on the back of a similar ban in Gujarat and a partial ban in Kerala. Now, even Tamil Nadu and Goa are considering phased rollout of liquor ban in their respective states.

Shares of United Spirits, United Breweries, Globus Spirits, Pioneer Distelleries and others fell as much as 9 per cent at close. "The reaction may not be to the same extent as ITC, but one could generalise this as a sort of a negative for the spirits stocks or liquor stocks," said Dhananjay Sinha, Emkay Global Financial Services.

Scrips of United Spirits ended lower by 3.91 per cent, United Breweries (0.25 per cent), Empee Distilleries (9.2 per cent), and Pioneer Distilleries (5 per cent).

12 Апр. 2016

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