Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Indonesia. Alcohol ban jeopardizes industry, tourism
“A holiday without beer in Bali would be dreadful,” said Briton Peter Robertson, who was vacationing in Bali. Without access to beer, which is considered a recreational beverage in countries such as the UK, tourists like Robertson would be discouraged from visiting Indonesia.
French national Pierre David, enjoying his honeymoon in Sekotong, Lombok, West Nusa Tenggara, said a couple of glasses of beer were essential for any celebration.
As tourists let off steam by drinking with friends and family on vacation, lawmakers at the House of Representatives and the government in Jakarta are working on a bill that will make it difficult to obtain alcohol.
According to the initial draft, sponsored by Islamist-oriented parties the United Development Party (PPP) and the Prosperous Justice Party (PKS), the production, distribution and consumption of alcoholic beverages will be completely outlawed.
Exceptions will apply for customary activities, religious rituals, tourists and pharmaceutical products.
The purpose of the bill, as the draft claims, is to “protect citizens from the negative impacts of alcoholic beverages, to raise awareness of the dangers of the beverages, and to ensure order and peace in society, free from disturbances caused by consumers”.
The deliberations came after then trade minister Rachmat Gobel issued in 2015 Ministerial Regulation No. 6/2015 on the distribution of alcoholic beverages, prohibiting supermarkets and minimarts from selling drinks containing more than 5 percent alcohol.
Industry representatives say the total prohibition of alcoholic beverages will have a negative impact on business. Hotel and Restaurant Association chairman Hariyadi Sukamdani said a total ban on alcoholic beverages would be a threat to the sustainability of hotel operations as it could discourage foreign tourists from coming to Indonesia.
The move appears to contravene the government’s recent attempts to boost the number of foreign tourists to 20 million by 2020, almost twice the figure recorded in 2015.
It is aggressively promoting Indonesian destinations to countries such as Singapore, Malaysia, Japan, South Korea, China, India, Germany, Dubai and Australia. It has also scrapped visa requirements for an additional 84 countries this year, making a total of 174 free-visa countries.
Indonesian Malt Beverage Industry Group (GIMMI) spokesman Nimpuno “Ipung” Wibowo Sapto Aji said the industry was already strictly controlled with more than 30 regulations from the central government and an additional 150 by local administrations. Further restrictions would cause the industry to wither, he told The Jakarta Post.
According to data from the Centre for Strategic and International Studies (CSIS), an estimated 1,800 people with direct connections to the alcohol industry will lose their jobs as a result of the total prohibition of alcoholic beverages. An additional 128,230 people in supporting industries, such as agriculture and restaurants, will face the same fate.
Annual production of the alcoholic beverage industry is valued at around Rp 5.7 trillion (US$434.28 million) and brings in Rp 6 trillion per year in excise tax. Total prohibition would wipe out all these figures.
Publicly listed beer manufacturer PT Delta Djakarta labor union secretary Jodhi Caster said workers had already suffered from last year’s Trade Ministry regulation. No layoffs have taken place, but production has been significantly cut.
9 Авг. 2016