Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
India. Kerala govt outlets shouldn’t sell even a drop of liquor during Onam, demands Yuva Morcha
“We will not allow them to sell a single drop of alcohol on those two days. The government’s plan to gain more income during the festive season by selling liquor cannot be allowed. We will continue our protest till Onam day,” Yuva Morcha Kerala president KP Prakash Babu told The News Minute.
He added that besides picketing beverage outlets on Uthradam and Thiruvonam day, the Morcha would also adopt other methods to ensure the outlets do not open.
“Tomorrow onwards we will be conducting protests across Kerala, with the expectation that the government will open its eyes. Still if they open the outlets, we will picket the shops,” Babu said.
Babu also pointed that when all other officials get holiday for Onam only Kerala Beverages Corporation employees work on that day. “This is complete injustice and inequality that only BEVCO employees work on Onam day. They also have the right to celebrate the festival with their family. So our protest is also for them,” He added.
He said that the Morcha was confident that the families of drinkers will support them in their protest.
If the protest by Morcha becomes successful, this would mean a huge revenue loss to the government, as the income from BEVCO has always been at its highest during the Onam season. In 2015 the last two days of Onam week earned the state Rs 94.79 crore in revenue, while in 2014 it was Rs 83 crore.
Currently, BEVCO outlets remain closed only on Gandhi Jayanthi, Commemoration day of Mahatma Gandhi, Samadhi day of Sree Narayana Guru, Birthday of Sree Narayana Guru, the first day of every English calendar month, and the day before election polls, polling day and counting day.
5 Сен. 2016